I feel because dominant Canadian culture wants to make Indigenous people similar to them, it drive Aboriginal cultures to desire more visible separation, therefore a lot of Indigenous people chose to stay on the reserves where there is poverty and bad living conditions. Yet, i also feel like Indigenous people who chose to leave the reserves, move to big cities are trying to destroy the stereotypes that portray Aboriginals as uneducated, jobless, always drunk. However it is hard to change dominant culture's opinion right away that's why King is making this promo video that emphasizes that those stereotypes are no longer relevant or at least are not applicable to all Indigenous people, as there are a lot of successful professionals with Indigenous
