Richards uses a significant amount of Logos spread out throughout the article that significantly affect its persuasion ability. In the Article he makes quotes from people that experience the same insecurities that we do, effectively showing that we are all truly similar in our base form. Some of the people that he used in the article are a friend of his, a hedge fund trader, and even Cameron Russell the model. Through the course of the article he does not insinuate that he is an authority on body image and social comparisons, but he does manage, through his own real emotions and thoughts, to create a compelling argument that instills a level of afterthought into the reader. Although he doesn’t use the typical-statistical Logos he does use an often overlooked form of this appeal and does a fantastic job at incorporating it in a way that makes it seems factual. …show more content…
He speaks on the idea of envy quite frequently during the article, and envy is one of those emotions that are very difficult to pinpoint in everyday life and he manages to eloquently define and implement that emotion in multiple situations. His use of personal events that occurred in his life create an emotional connection between the author and the reader that makes the argument of the writer seem even more impactful than a writer who sticks solely to factual