Anti-Smoking Advertisement Advertising is one of the most persuasive and all-encompassing forms of communication in the modern world and plays an important role in our society, especially when it is being used to raise awareness of social issues. For instance; powerful images, resonant music and well-worded text can evoke feelings in viewers to promote societal changes.
As a worker in the marketing department of a non-profit organization, I have chosen two anti smoking print ads. Nowadays smoking is one of the dangerous social problems in the world. There are so many harmful long-term effects of smoking. As a nonprofit organization we could try to deter people from smoking with anti-smoking …show more content…
Her candle shows that she is only 42 years old. But in the picture she looks like an aged lady and anybody could think of her as an 80 years old lady. The advertisement says that, “Smoking causes premature aging”. This message confirms what the ad wants to focus. The lady is holding cigarette with her one hand but her both hands are affected. It has a strong massage that smoking affect your every single part of the body. The main theme of this advertisement is to make people aware about early aging due to smoking. Though the audience of this ad is basically both males and females of all ages, it has the capability to attract women at a glance. As women are always very conscious about their beautification, this ad has a message about how smoking is a barrier on their beauty issue. New York Times magazine published a health related post that states that women smokers have around 72 percent of the fertility of nonsmokers. Whether all other factors are equal, it is 3.4 times more likely that smokers will require over one year to conceive. Passive smoking or secondhand smoking, which affects people in the immediate vicinity of smokers, is a major reason for the enforcement of smoking bans. From the health article published in New York Times by Jane E. Brody, “Smoking is the most preventable cause of death in this country, yet more than 140,000 women die each year from …show more content…
Work cited “Health Effects of Cigarette Smoking.” Centers for Disease Control and Prevention, 1 Oct. 2015,
Pietrangelo, Ann. “The Effects of Smoking on the Body.” Edited by George Krucik, Healthline, 25 Aug. 2014,
"What Smoking Does to Your Metabolism." Verywell. N.p., n.d. Web. 15 Oct. 2016.
(3)Hills , Jenny. “The Top 10 Causes for Premature Aging of Your Face.” Healthy and Natural World Comments, 24 Feb. 2016, "Current Campaigns." HOME. N.p., n.d. Web. 19 Oct. 2016.
"Smokers Had Higher Risk for Deep Vein Blood Clots Compared with Nonsmokers |
DailyRx news." DailyRx. N.p., 26 Sept. 2013. Web. 14 Oct. 2016. Brody, Jane E. “Smoking 's Gender Gap Closes.” The New York Times, The New York Times, 17 Feb. 2013.
Fowles Jib. “Advertising’s Fifteen Basic Appeals” etc Vol 39(3), 273-290,
As a worker in the marketing department of a non-profit organization, I have chosen two anti smoking print ads. Nowadays smoking is one of the dangerous social problems in the world. There are so many harmful long-term effects of smoking. As a nonprofit organization we could try to deter people from smoking with anti-smoking …show more content…
Her candle shows that she is only 42 years old. But in the picture she looks like an aged lady and anybody could think of her as an 80 years old lady. The advertisement says that, “Smoking causes premature aging”. This message confirms what the ad wants to focus. The lady is holding cigarette with her one hand but her both hands are affected. It has a strong massage that smoking affect your every single part of the body. The main theme of this advertisement is to make people aware about early aging due to smoking. Though the audience of this ad is basically both males and females of all ages, it has the capability to attract women at a glance. As women are always very conscious about their beautification, this ad has a message about how smoking is a barrier on their beauty issue. New York Times magazine published a health related post that states that women smokers have around 72 percent of the fertility of nonsmokers. Whether all other factors are equal, it is 3.4 times more likely that smokers will require over one year to conceive. Passive smoking or secondhand smoking, which affects people in the immediate vicinity of smokers, is a major reason for the enforcement of smoking bans. From the health article published in New York Times by Jane E. Brody, “Smoking is the most preventable cause of death in this country, yet more than 140,000 women die each year from …show more content…
Work cited “Health Effects of Cigarette Smoking.” Centers for Disease Control and Prevention, 1 Oct. 2015,
Pietrangelo, Ann. “The Effects of Smoking on the Body.” Edited by George Krucik, Healthline, 25 Aug. 2014,
"What Smoking Does to Your Metabolism." Verywell. N.p., n.d. Web. 15 Oct. 2016.
(3)Hills , Jenny. “The Top 10 Causes for Premature Aging of Your Face.” Healthy and Natural World Comments, 24 Feb. 2016, "Current Campaigns." HOME. N.p., n.d. Web. 19 Oct. 2016.
"Smokers Had Higher Risk for Deep Vein Blood Clots Compared with Nonsmokers |
DailyRx news." DailyRx. N.p., 26 Sept. 2013. Web. 14 Oct. 2016. Brody, Jane E. “Smoking 's Gender Gap Closes.” The New York Times, The New York Times, 17 Feb. 2013.
Fowles Jib. “Advertising’s Fifteen Basic Appeals” etc Vol 39(3), 273-290,