Lemonade Stand Analysis

Good Essays
When starting out in your own lemonade stand there is many ways and ideas to get your product out there for the community to see and taste some of your examples products you are selling to open up your own lemonade stand business. A business owner will take that risk if he or she needs to succeed in the business world.
My lemonade stand when comes to marketing mix I want to promote my business by some form of advertising such as making flyers for grand opening an advertising web page and social media and all the radio stations out there. As it mention in the textbook (Bovee, Thill, 2013 p.303) about marketing mix by creating a target and position my brand of my product to share to the people in my community. This lemonade stands not only
…show more content…
I will have an open door policy whenever an employee needs to see me they are always welcome to talk to me. What the textbook mention (Bovee, Thill, 2013 p. 234) about creating a policy that is fair to your employees be flexible and understand your employees if they have personal issue that they need to attend. Management needs to have some flexibility to have some other employee to cover their shift. Most of all is understand and get to know your employees. With me to get employees to get motivated I would put out month employees meeting and discuss how are we doing in our sales. Have them share their ideas of what is working and not working. My staff and I will put in vote of which idea we will use and go from there. I would like them to get involved in sharing their ideas with one another and help plan out their ideas to meet the goals. Every month and end of the year I put an award for employee of the month and year to keep my employees motivated and get promoted to as managers and run the other lemonade stand at the other locations. Once we get enough sales and our profit increase I would give out holiday bonus to my employees for the hard work they put in to help run my …show more content…
A business owner must find ways to target and establish his or her own brand. Once the business well known establish they need to know how expand their brand in different location in the community. When it comes down to promoting they need figure out how to promote their brand to attract more customers in coming to your store. Most of all is having employees that are motivated and happy to work for your company finding ways and sharing your ideas to your staff and understand them as people and give out rewards, bonus and job advancement to

Related Documents

  • Decent Essays

    Salespeople discuss their offerings to show attendees in industry trade shows and fairs. Further, controlled word-of-mouth marketing is used as part of personal selling to gain customers in the consumer markets for new products. To achieve marketing objectives, personal selling is used to create interest through face-to-face communication with potential customers to get them to experience a brand for the first time. Therefore, it is during the first encounter with a potential client, salespeople use personal selling to create interest and build product…

    • 1075 Words
    • 5 Pages
    Decent Essays
  • Decent Essays

    In the next few weeks of this internship, I would like to attend the staff meeting so I can understand how and organization come up with ideas which will be turned out to be the real project. I would love to know more about how my manger make decision by communicating and combing each of her employees’…

    • 783 Words
    • 4 Pages
    Decent Essays
  • Decent Essays

    Stark Inc. Case Study

    • 1136 Words
    • 5 Pages

    Instead of attending once every 6 months, we should arrange and attend and event at least once every 3 months. 1.1 Review the company’s HR communication. For that I will need to develop a team to attend those events and ensure that union relations are problem free and also engage them in the company’s action planning groups if necessary. 1.2 Engage the trade unions in staff networking events that the company frequently holds. ( The company is organizing a disability event in 2 months and the trade union representative are encouraged to attend with our team. )…

    • 1136 Words
    • 5 Pages
    Decent Essays
  • Decent Essays

    Students have been able to ask our speakers questions after their talks, as well as network with them after the meetings. This networking allows students to get know the speakers better, creating professional relationships with the speakers. 6. Our organization set the goal of winning a RSO of the Month award given by the Student Government Association. We worked very hard, every month, to put on excellent events that allowed our members to learn and take-a-way something every meeting.…

    • 809 Words
    • 4 Pages
    Decent Essays
  • Decent Essays

    Pure Bliss Spa & Salon use this process not only fulfills our customer’s wants and needs but to also help the firm become more efficient in its services it provides/ offers. Marketing Strategy is describe as an ultimately designed to increase market share for a company and its brands, using a range of marketing tactics to accomplish specific goals for new customer acquisition and increased customer loyalty (Small Business – Chron, 2015). The Spa & Salon uses marketing strategy as a mean to define its vision, mission and business goals and it will also be a means of describing the products and service that the business offers (Business.qld.gov.au, 2015). Having market strategy in place can help the business to become more developed and also help the business to gain more profit. Marketing mix refers to the different alternatives a business has to make in order to bring products and services market.…

    • 668 Words
    • 3 Pages
    Decent Essays
  • Decent Essays

    Marketing develops brand acknowledgment or product recall with a business. However, it is up to you to provide the information your clients are seeking and develop your reputation as the expert in your filed. Use social media and your website to post information that is important to to your clients. As your business becomes more familiar with the public your track record expands, business expands and sales boost. The credibility of your business is constructed through energetic engagement within the community, efficient interaction, as well as high quality service or products.…

    • 710 Words
    • 3 Pages
    Decent Essays
  • Decent Essays

    Bird Nest Case Study

    • 2334 Words
    • 10 Pages

    Our staff will visit each shop once a month to make sure our products is always sufficient for the market demand. Sales promotion currently is our company main promotional strategy. We will work with retailers to offer short-term sales promotions tied to event and contests. Beside, we also advertise our product in newspapers and cosmetic magazine for a period to make our product become more…

    • 2334 Words
    • 10 Pages
    Decent Essays
  • Decent Essays

    Quiktrip Case Study

    • 798 Words
    • 4 Pages

    They are recognized by employees for their commitment to providing employees the opportunity to grow and succeed.2 All full‐time store employees qualify for a monthly store bonus, based on store profits and a customer service assessment score. The customer service score is based on a “mystery shopper” program. The bonus can amount to 20% to 25% of pay. Managers receive a small (10% of pay) additional bonus based on employee retention. Designed to reward those who work more hours, part‐time employees receive a tenure bonus, with an additional 25 cents per hour for each six months still on the job, plus a 25 cents per hour raise.…

    • 798 Words
    • 4 Pages
    Decent Essays
  • Decent Essays

    2. Resume Creation A resume is a marketing tool whose mandate is to sell the job applicant’s strengths, knowledge, skills, and experience to the company that is recruiting. Due to the very many job applications companies get every day and also the limited vacancies available, knowing how best to structure a resume and attract the eyes of the employer remains a priority. IRIS is dedicated to helping the refugees understand the right ways for creating their resumes and selling their capabilities. IRIS understands that an employer can learn a lot about a job seeker through a resume.…

    • 1057 Words
    • 5 Pages
    Decent Essays
  • Decent Essays

    The should also have a training schedule made out for the new employee so they know in advance of their upcoming training.  As it is a small company, I would also advise that the induction perhaps includes a ‘buddy up/mentor system’. This would involve teaming the new employee up with an existing employee for a period of time on their first week, which will allow the new employee feel integrated into the organisation and culture and allowing them to receive first-hand experience and knowledge from current employees.  I would strongly advise the organisation to roll this mentor programme out for the first 8 weeks. This would involve a weekly meeting between the mentor and new employee where they can air any challenges etc.…

    • 1547 Words
    • 7 Pages
    Decent Essays

Related Topics