Analysis Of A Football Commercial

Superior Essays
The game that I had watched was soccer. The game was on the ESPN 2 channel, were playing MLS Soccer - Philadelphia Union at D.C. United. I watched the game in the East Hall where I live. The game was live on Sunday, 5 pm. The final score was D.C. -3 and PHI -2, which made the D.C. the winners of the game. The game lasted 90 minutes with the break, this program in general lasted 2 hours including all the commercial’s time. The D.C. was the outsider at the begging of the game but later they won. The game was very interesting with many details and penalties from the judge. On the half time 2 commentators appear on the screen and were commenting on the outcome of the game.
In this critique I am going to analyze the following points: Billboards used during the game, consumer attitude, alcohol and tobacco brand sponsorship, economics of the soccer game and the cost and conclusion.
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On the stadium around there were many commercials of the companies like Heineken, Adidas, AT & T and others companies. Audi was the sponsor of the game, because it appeared on the commercial. There were also flash backs of other games, during the commercial. Also during the commercial was the use of the words like "delivered by" Heineken, which makes the Heineken sponsor too. Except the commercials, there were also many visual aids from the sponsors on the stadium. There were used a lot of advertising on the game from different sponsors. The sponsor of the PHI was AT &

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