Fear can be represented in media is a number of different ways. An example being horror films that provide an externalization of fears through echoic and iconic sensory stimuli, regardless of the realism of the potential threat being portrayed in the film. Horror movies such as “the Amityville horror” based on the mass murders in 1974. Use realistic events that have occurred to portray a more dramatic and frighting story. This added sense of realism can provide induced feelings of fear in the viewer as the potential threats can occur to the watcher and pose real life threats of danger. Horror movies such as the “The nightmare on elm street” use fantasy …show more content…
With the amount of information and news present in modern society it can be difficult to bring an article to attention, this is then when fear is used to create a scare factor that attracts peoples attention giving the article and more importantly the company more attention generating more sales for the company. When ABC a popular news company was asked about fear inducing tactics the responded with the following “We at ABC are as guilty as any other media outlet of rushing out to cover every new threat that arises. And, the reason we scare people is simple…. For broadcast media, eyeballs equal ratings. For politicians, eyeballs equal votes. For activists, eyeballs equal support for their causes. For corporations, eyeballs equal sales. The bottom line: Worry and fear sell.” (Stossel & Jaquez,