According to Allan Mulally “Leadership is having a compelling vision, a comprehensive plan, relentless implementation, and talented people working together. People also want to mean. All of us want to know that we are doing great things, that we are touching a lot of people, and that what we are doing is something bigger than ourselves.” Harry Kraemer (2015). Henry Ford’s when he found the Ford Motor Company was to provide freedom of mobility to the masses by making reliable cars at an affordable price. When Mulally took over in 2006, the company was not focused on building on the vision that its founders had established. Ford had made a number of acquisitions including Jaguar, Range Rover, Volvo, Mazda, and Aston Martin that was not allowing the company to focus on
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Mulally outline how Ford was going to work on becoming the best Ford it could be guided by the values and vision of the founder. To get his message across and get everyone to understand the vision, Mulally issued employees cards with the “One Ford” vision is carefully detailed. The card provides definitions of "one team," "one plan" and "one goal," towards creating a sustainable Ford Company delivering profitable growth. The back of the plastic "One Ford" cards lays out 16 "expected behaviors" for Ford employees. They include "ensure process discipline," "Have a 'can do, find a way' attitude and emotional resilience" and "set high expectations and inspire others” (Ford). Mulally was a leader who “walked the talk”, he embodied the “One Ford” vision and constantly spoke about it with passion and authenticity. Mulally consistently communicated Ford’s vision internally and externally (conversations, meetings, interviews, and emails) triggering creative and innovative ideas at the time that were needed to help the company complete the turnaround. However, vision alone was not going to be was not going to be enough, Ford needed to develop a strategy for what actions it must take to gain
Mulally outline how Ford was going to work on becoming the best Ford it could be guided by the values and vision of the founder. To get his message across and get everyone to understand the vision, Mulally issued employees cards with the “One Ford” vision is carefully detailed. The card provides definitions of "one team," "one plan" and "one goal," towards creating a sustainable Ford Company delivering profitable growth. The back of the plastic "One Ford" cards lays out 16 "expected behaviors" for Ford employees. They include "ensure process discipline," "Have a 'can do, find a way' attitude and emotional resilience" and "set high expectations and inspire others” (Ford). Mulally was a leader who “walked the talk”, he embodied the “One Ford” vision and constantly spoke about it with passion and authenticity. Mulally consistently communicated Ford’s vision internally and externally (conversations, meetings, interviews, and emails) triggering creative and innovative ideas at the time that were needed to help the company complete the turnaround. However, vision alone was not going to be was not going to be enough, Ford needed to develop a strategy for what actions it must take to gain