United States vs. American Express Company Hannah Garcia Professor Lignugaris In 2010, the United States State Attorney and seven other states filed a lawsuit for antitrust violations against American Express. When new credit cards entered the market such as Visa, Master Card, and Discover Card, American Express lost profits by roughly 20%. Since this hurt American Express and their earnings, they responded by tightening the contractual restraints of Non-Discrimination Provisions (NDPs). NDPs were used to control the way merchants treated American Express cardholders.…
Diversity refers to those attributes that makes people different from one another. The six primary (and stable) dimensions age, ethnicity, gender, physical attributes race and sexual/affectional orientation (Konopaske, Ivancevich & Matteson (2016). The Strength, Weakness, Opportunity and Threats Analysis is a valuable evaluation and planning technique used to determine how Tower Loan’s business and management practices affect the diverse population not only for the employers but for consumers as well. First, we will discuss the internal strengths and weaknesses of Tower Loan’s environment, identified as it relates the Organization Behavior (OB) process of encouraging cultural diversity in the workplace. Then we will identify strategic factors…
The 1985 American Express card commercial starring the famous author Stephen King is particularly effective in its cleverness to full audiences. The ad relies strongly on the fallacy of appeal to authority and the scare tactic of the unknown. Urgency and fear have been created ingeniously in its tone and imagery. Although the ad does strongly use this fallacy and an underlined emotion of fear to persuade its audience, the result is enormously effective.…
As a result, the environment of Quicken Loans operates their company based on the economic advantage of their business with the thought of…
Maximizing the value of product and service offerings within the industry Exploring the competitive advantage of Sears; one thing noted that Sears does have an advantage to focus on quality, low cost, and customer responsiveness and satisfaction. Its strategic scope can be geared towards products and service of their customers. This has already started with Sears member-centric focus in providing its customers with the best shopping experience. Furthermore, Sears can expand its product lines to include a “sears only” experience where all products and services are exclusively sold or offered within Sears.…
To do this, the association endeavors to expand its base of bank clients and business accessories by offering them an engaging mix of things and organizations. Some segment of their undertakings is facilitated toward helping its clients increase the number of customers who hold a MasterCard and use them to make purchases. To remain centered against other Ace card supporters, for instance, American Express, Find, and Visa, MasterCard ought to in like manner continue developing its volume of charge card trades and it has found that a champion among different ways to deal with do this is by being a better than average business accessory for its clients. Notwithstanding MasterCard’s, MasterCard offers check cards, prepaid cards, keen cards with inserted chips, and contactless cards. It likewise has business card programs for business and open part associations of all sizes.…
A school of thought postulates that diversity impacts positively on organizations by increasing their effectiveness and thus increasing their competitive advantage. Others are of the view that diversity is a public relation stunt and has no impact on organizations or at worst impacts negatively on organizations. The purpose of this article is to find out whether diversity results in increased organizational effectiveness and consequently results in competitive advantage. ARGUMENT IN FAVOR OF DIVERSITY An organization’s strategy for growth, such as expansion into new markets and mergers and acquisitions could be enhanced by diversity and inclusion.…
The aim of this research is to do a detailed and well-informed valuation of the one of major players within an industry. To do this, we have chosen to analyze the global tire industry. The company we will value is Compagnie Generale des Establissements Michelin we want to answer the following question whether this company looks attractive from an investing perspective. Relevance of Michelin is to have the leading and key role in tire industry globally. Michelin prides itself as a pioneer and the leader in tire innovation.…
As a part of the strategic management process, one must develop a business level strategy. These are the actions that firms must take to achieve competitive advantage. All of these action and such are known as sources of cost advantage or can be under another source known as product differentiation. Sources of cost advantage falls under 6 key categories. These categories are economies of scale, competitor’s diseconomies of scale, learning curve economies, differential low-cost access to productive inputs, technology independent of scale, and policy choices.…
The powerful market position across the value chain allows the company to take advantage of the new emerging growth opportunities around the world. The overall geographic diversity across business model enables Exxon Mobil to decrease risks in a competitive turf and maximize profitability through less risky business portfolio. ExxonMobil chooses a cost leadership business strategy focuses on gaining advantages by reducing costs to below to those of all its competitors. Business Level Strategy Sources of cost advantage: 1) Size differences and economies of scale:…
Strategic Human Resource Management is the close alignment between organizational and HRM strategies, processes, functions and outcomes (Nankervis, A et al. 2013). SHRM is imperative for any organisation to succeed. It is essential that SHRM is addressed in modern organisations and in turn will provide many advantages that will be beneficial and facilitate the growth and success of the organisation. Reaching the goals and objectives, maintaining a competitive advantage and increasing employee commitment to the organisation are all advantages, which are provided to modern day organisations through Strategic Human Resource Management. SHRM is crucial for an organisation in order to achieve their goals and objectives.…
1. Discuss the accuracy of this statement: Formal strategic planning systems are irrelevant for firms competing in high-technology industries where the pace of change is so rapid that plans are routinely made obsolete by unforeseen events. Formal strategic planning systems are not the best when competing in high-technology industries where the pace of change is so rapid that plans are routinely made obsolete by unforeseen events. Strategy is important in any business for the benefit of success. What is formal strategic planning?…
Assignment 1: Chapter 1: 1) What is competitive advantage, and how does it relate to a company’s business model? Answer: Competitive advantage is a very important strategy for any company but few companies understand the value of competitive advantage and try to achieve and keep it. Competitive advantage is “When a company performs better than its competitors by developing an attribute or combination of an attributes. It is also referred as any type of activity that creates superior value when compared to its competitors.…
1. Brand equity Brand leadership One of the FNB’s core value proposition of entrenching their competitive advantage and increasing their market share has been through their brand appeal together with the experience consistency for its customers as well as the prospective customers. According to Aaker & Joachimsthaler (2012), brand equity is an asset that forms a basis for competitive leadership in the long run. The unique resource base of an organization has a direct influence on its strategy and competitive advantage thereto. Marketing of the brand by the bank therefore plays a critical role.…
Have you ever wondered how a credit card transaction works? What is the process flow after swiping the small credit card through that little black box? These questions bothered me for some time and finding the answers lead to a diligent job search. Consequently, the search ended when I found employment at Vantiv, a Merchant Credit Card processing company in Houston, Texas. The year was 1998; the company offered me a customer service position in their call center.…