Essay on Amazon : The Largest Online Retailer Outside Of China

1307 Words Nov 12th, 2015 null Page
Amazon is perhaps one of the most influential companies in the world of technology. Amazon is the world’s largest online retailer outside of China. This did not happen overnight. Their success was the product of years of hard work and innovation. One of the fields that they took the most advantage of was Information Technology. Without the advantages of Information Technology, Amazon would not be nearly as successful as they are today.
There are many technological tools that Amazon uses to gain an advantage. These range from cloud services to data collection. Because Amazon’s business is centered on providing to consumers, these tools help them accomplish that task. Each tool has its own purpose and advantages. Over the years that Amazon has been operating, it is clear that these advantages helped the company grow. Amazon’s service creates a lot of data. This includes user information, product information, seller information, metadata, et cetera. As much data as there is, it is useless unless it is interpreted correctly, and taken full advantage of. This is where Amazon shines. Each type of data has a different use to Amazon. It is when all of these come together that the web-retailer succeeds. User information is very important to Amazon. Without it, they would have no way to conduct business. This information includes the user’s name, address, email, password, phone number, payment information, shipping information, what you’ve bought from them, what you’ve browsed on…

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