Amalie Lart Winery Case Study

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When it comes to wineries, Amalie Robert winery has established as well known winery in Oregon. With a trip to Paris, the owners, Dena Drews and Ernie Pink, both had an idea of creating a winery back Oregon that produced a Pinot Noir. They both decided to leave the business world to peruse their dream wine making. Dena and Ernie discovered an orchard to grow their grapes, but there was one small problem. The orchard was a cherry orchard, but Ernie believed the orchard has potentially of growing with the vineyard. Therefore, Dena and Ernie began to harvest the cherries in the summer of 1999 and began production soon after. Soon after Earth day in 2000, the last wine was planted into the soil, thus creating the vineyard. Dena 's middle name "Amalie" …show more content…
It is located about 15 miles west of Salem, Oregon. Since that day back in 2000, the Winery has grown to 34 acres of vineyards for the last 15 years. Amalie Robert estate is extremely taken care of and the yields are low because the production is limited. The soil on the estates is sedimentary and densely planted. All of the grapes on the plantation are hand picked with extreme care. Over the whole winery, it is consumed by 1,200 tons of concrete, which is mostly underground.
The winery is based in Willamette Valley region that is outside of Dallas, Oregon. It is located about 15 miles west of Salem, Oregon. Since that day back in 2000, the Winery has grown to 34 acres of vineyards for the last 15 years. Amalie Robert estate is extremely taken care of and the yields are low because the production is limited. The soil on the estates is sedimentary and densely planted. All of the grapes on the plantation are hand picked with extreme care. Over the whole winery, it is consumed by 1,200 tons of concrete, which is mostly
…show more content…
Their philosophy is " Wine true to the soil and true to the vintage". The Winery 's philosophy proves how much the vineyard cares about the soil they produce where the grapes gain the nutrients from. The soil is truly was distinguished their wine from other vineyards because the soil was used to make cherries many years before. The production from the winery changes every year because due to the amount of rain, so it difficult to distinguish the production quantity. When it comes to this winery, the winery creates ultra premium wines. The prices for these wines range about 30-50 dollars per bottle. These wines are consider being great quality and are considered cellar-worthy. These wines would target individuals who do not want to spend near as much money on wines from are the top producing winemakers; however, it would be a person who would spend more money on this drink than drink a value wine from the grocery

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