Aldi Marketing Mix Essay
Facilitator: Chuck Graziano
University of Phoenix
January 30, 2012
ALDI Marketing Mix
The current assignment is an analysis of the elements of the marketing mix (product, place, price, and promotion). ALDI is the chosen organization for the examination in which an explanation of the four elements of the marketing mix will take place. Details on how the marketing mix affects the development of ALDI’s marketing strategy and tactics and a description of how each element is executed within its industry will also take place.
The Elements of the Marketing Mix
Marketing mix has different types of variables attached to it such as diverse and flexible ways to advertise, marketing on the Internet, …show more content…