Airtel recently launched “Airtel secure” in April-2017. Airtel secure is a service in which an individual can get handset damage protection, 2GB cloud backup, Spam block, Contacts backup and antivirus for their device for as low as INR49/month. This application has been launched to give a head on competition to the new market entrant Jio security. Features offered by Airtel secure are more competitive than the Jio security. Airtel partnered with OneAssist pvt. Ltd. To provide support for accidental damage happened to the handset. Besides this Airtel also provides features such as malware protection, theft, and web protection, they partnered with Norton Mobile Security application to make this happen. Telecom companies can also monetize their
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To find the best nearby restaurant/café telecom operators can study movement patterns and suggest their customers accordingly, they can also send promotional messages to a customer about an outlet who gets registered on such a platform with the service providers. Using data analytics comes with its challenges. The main challenge is to ensure customer privacy, because if a customer feels his privacy is being invaded, they will leave. Telecom operators can build customer loyalty and increase spend using real-time interactions with their customers, which will provide them an opportunity to upsell their services. For example, operators can advise that a service balance is about to expire and prompt a recharge or update about price change in new plans. This will add to personalized, differentiated and flexible services which will help to gain customer loyalty and lengthen customer’s lifetime …show more content…
BSNL has become the cellular partner for ADPAY, a Chennai-based mobile wallet company which runs an MVNO brand called Aerovoyce. Aerovoyce will have access to BSNL’s spectrum but it will offer voice and data under its own brand umbrella. A MVNO establishes on the network capacity bought from other Network operators while offering all mobile subscriptions and value-added services under its own brand. With the growing debt, a stable Return on Investments has become a challenge for Telecom operators. To overcome the tightrope, walk of ROI, MNOs should consider MVNOs as a viable option. The partnership will help Telco’s monetize they’re under serviced segments and underutilized assets. In the northern region of the country, Videocon has announced its plan to enter the MVNO
To find the best nearby restaurant/café telecom operators can study movement patterns and suggest their customers accordingly, they can also send promotional messages to a customer about an outlet who gets registered on such a platform with the service providers. Using data analytics comes with its challenges. The main challenge is to ensure customer privacy, because if a customer feels his privacy is being invaded, they will leave. Telecom operators can build customer loyalty and increase spend using real-time interactions with their customers, which will provide them an opportunity to upsell their services. For example, operators can advise that a service balance is about to expire and prompt a recharge or update about price change in new plans. This will add to personalized, differentiated and flexible services which will help to gain customer loyalty and lengthen customer’s lifetime …show more content…
BSNL has become the cellular partner for ADPAY, a Chennai-based mobile wallet company which runs an MVNO brand called Aerovoyce. Aerovoyce will have access to BSNL’s spectrum but it will offer voice and data under its own brand umbrella. A MVNO establishes on the network capacity bought from other Network operators while offering all mobile subscriptions and value-added services under its own brand. With the growing debt, a stable Return on Investments has become a challenge for Telecom operators. To overcome the tightrope, walk of ROI, MNOs should consider MVNOs as a viable option. The partnership will help Telco’s monetize they’re under serviced segments and underutilized assets. In the northern region of the country, Videocon has announced its plan to enter the MVNO