At this point in time, we are living in an era where fashion is more than just what you wear. Majority of the people at the present time don't wear outfits for no reasons, fashion has the ability to define you as an individual, as well as a social status. Popular culture has always been a major impact on the popular culture (Restrepo, 2017). No matter what the medium is, be it on TV, from a celebrity, or from a magazine, we are able to see that fashion is at all times influenced by means of popular culture somehow. Out of all the many fashion pieces that exist, sneakers have arguably played one of the biggest roles in the modern fashion game.
An individual who collects, trades, or admires sneakers as a hobby are usually called by the term, …show more content…
A lot of current NBA players that are signed to the Air Jordan brand have stated that they chose Air Jordan because they grew up watching and was very inspired by Michael Jordan. Rockets all-star guard Chris Paul, one of the most prominent Air Jordan endorsers in the NBA talked about Michael Jordan’s influence on basketball as well as sneaker culture in an interview with Sports Illustrated said that “MJ will always be a staple in the NBA because guys care about how they look when they play and what shoes they wear on-court. MJ had a flare and style about him when he played. For me personally, I remember MJ used to tell me about going down to the corner in front of the other’s team bench so the other teams could look at his shoes, which is killer.” (Highkin, 2018). A four-time Grammy awards winner Macklemore also says on an interview with Sports Illustrated when being asked about his enormous collection of Air Jordans that “The man that got me collecting sneakers in the first place was the man they call Michael Jordan. He was the one who kind of exposed me to the sneaker world. He was my favorite basketball player, and he had the best …show more content…
One of the most notable collaboration and arguably the most collectible pair of Air Jordan is the Air Jordan 4 x Eminem, made in only 50 pairs and was released in 2005, with a price of staggering $30,000 on the open market.
Other Air Jordan collaborations also include Levi’s, Mark Wahlberg, DJ Khaled, Macklemore, Virgil Abloh, Supreme, Sole Fly, Trophy Room, PSNY, OVO, Don C, Lance Mountain and many more.
Despite many years have passed since Air Jordan was introduced on the market, its influences are still as strong as ever. Even if times have changed, technology has evolved, it doesn’t impact the sneaker culture negatively, moreover, it makes it easier for people to browse around the web looking for the sneaker that they want. The culture has been rooted very deep already, and it seems like it will still keep on going for many more years to
An individual who collects, trades, or admires sneakers as a hobby are usually called by the term, …show more content…
A lot of current NBA players that are signed to the Air Jordan brand have stated that they chose Air Jordan because they grew up watching and was very inspired by Michael Jordan. Rockets all-star guard Chris Paul, one of the most prominent Air Jordan endorsers in the NBA talked about Michael Jordan’s influence on basketball as well as sneaker culture in an interview with Sports Illustrated said that “MJ will always be a staple in the NBA because guys care about how they look when they play and what shoes they wear on-court. MJ had a flare and style about him when he played. For me personally, I remember MJ used to tell me about going down to the corner in front of the other’s team bench so the other teams could look at his shoes, which is killer.” (Highkin, 2018). A four-time Grammy awards winner Macklemore also says on an interview with Sports Illustrated when being asked about his enormous collection of Air Jordans that “The man that got me collecting sneakers in the first place was the man they call Michael Jordan. He was the one who kind of exposed me to the sneaker world. He was my favorite basketball player, and he had the best …show more content…
One of the most notable collaboration and arguably the most collectible pair of Air Jordan is the Air Jordan 4 x Eminem, made in only 50 pairs and was released in 2005, with a price of staggering $30,000 on the open market.
Other Air Jordan collaborations also include Levi’s, Mark Wahlberg, DJ Khaled, Macklemore, Virgil Abloh, Supreme, Sole Fly, Trophy Room, PSNY, OVO, Don C, Lance Mountain and many more.
Despite many years have passed since Air Jordan was introduced on the market, its influences are still as strong as ever. Even if times have changed, technology has evolved, it doesn’t impact the sneaker culture negatively, moreover, it makes it easier for people to browse around the web looking for the sneaker that they want. The culture has been rooted very deep already, and it seems like it will still keep on going for many more years to