Advertising On Children Research Paper

Advertising has been around society for generations but it seems every year it gets worse and worse. According to A majority of successful advertising is in television commercials. When kids become obsessed with certain shows, they watch them over and over again including the commercials. Because they can not distinguish the difference between a commercial and television show, they do not fast forward and watch the ads as if they were regular programs. This is because they have not developed the mindset needed to understand whether a statement is true or not. Children are an easy target for large corporations because they believe anything a commercial claims.
After children watch a commercial, they constantly nag at their parents to buy the product no matter how bad or useless it really is. Tired with all the nagging, the parents eventually give in to the relentless prattle and buy the item. Adults are tempted to buy items on infomercials for their children because of the supposedly deals that are advertised. Billboards every mile on the roads subconsciously convince parents to go to certain stores.
Through these commercials, companies have been targeting the most innocent and vulnerable of …show more content…
Then with the data they collect, they use the kids’ responses to convince them to buy whatever they are advertising. The use of surveys allows marketers to make a profit. It also helps them direct the commercial a certain way so that they can entice the children to want to buy the item. By surveying the kids opinion the advertisers can see how to aim their commercials. This shows that advertisers use research to know what to put in their commercials,and they gain that data through surveys. Even though now companies gain data mainly through online social media sites, and not at public facilities, they are still discovering kid’s interests for their advertisements in order to profit from