Advertisement Analysis: Winter Jam Advertising

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The ad I chose is for a concert known as Winter Jam. It is advertising the artists and price for the upcoming concert. Winter Jam was created by a band called Newsong, and they are the ones who help make it happen every year. Holt International is the organization who helps Newsong to advertise Winter Jam. The ad first appeared on Winter Jam’s Facebook page. It targets people from all age groups, races, and sexes, who love Christian music. This advertisement sells a concert viewing to anyone who likes Christian music by advertising what artists will be there and how much it will cost. Toward the top of the advertisement Winter Jam is written in big letters. To the left of these words are who make Winter Jam happen and the price. It also tells

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