The advertisements that I chose to examine and delve into was pulled from the magazine “Field and Stream”. The audience for the Field and Stream magazine encompasses a range consisting of young adult males to a more moderately aged male who enjoys hunting and fishing. Because of this audience, the colors have to automatically be hard and very aggressive. The two advertisements promote a new bullet that has come out. Advertisement A is Federal Premium’s new bullet called the “Trophy Bonded Tip”. Advertisement B is Winchester’s new “Deer Season XP”. Both products are outstanding in performance, however, the displacement of the advertisement can play a huge role in whether the product becomes successful or not. First of all, Advertisement
