Ad Analysis: Duracell Encounters

In this Duracell ad, it is promoting their batteries. In America, culture staying connected to everyone is important. The underlying fear that one day you might get disconnected is real. Duracell battery’s will help stabilize the fear and give you a backup plan for the unexpected. The ad is selling batteries for everyday use. It is also promoting the long endurance of this specific brand. Beside selling batteries this ad is selling the fear of old toys coming back to haunt us. In the picture advertisement, there’s a little girl. She is having a tea party with her doll. Settled at miniature chairs and table made for her size. There’s a teapot resting on the table. A cup is set in front of her doll sitting on her other chairs. The next cup is dangling from her fingers in the air. The table is decorated with a clean elegant table cloth. Her location is in a dining area the ad is taken of a corner shot of the room. There is a wooden door behind the little girl. An old grandfather clock in the corner. Also, a side door that leads outside the house from the sun shadow and woodsy background. There’s an additional character in the advertisement. Another doll stands in the door way of the side door. She has one arm left up as if she wants to touch the little girl. Her shadow from the sun makes her look bigger on the grey/checkered carpet. The little girl stance is rigged as she can …show more content…
On the lower right side of the picture it says “SOME TOYS NEVER DIE” with a Duracell battery below