Over the last two months that I’ve been at Syracuse University, The Department of Public Safety (DPS) has played a major role in keeping me informed about a lot of suspicious incidents that have taken place. I remember, once an alert was sent out stating that some lady who claimed to be a pregnant nurse was approaching students and asking them for money. I briefly read about the incident, until the next morning I found out that it actually happened with one of my classmates in my WRT 105 class. Hearing about her experience was hilarious, yet terrifying at the same time and honestly, I don 't know what I’d do if I were in her place. The Department of Public Safety is one of the most influential and important departments of the University. The purpose of this essay is to do a textual rhetorical analysis and analyze the way DPS (rhetor) at Syracuse University uses its power to persuade the students (target audience) who go there.
DPS controls the campus territory, holds responsibility for, and ensures safety to almost …show more content…
These brochures are easily available for students, as well as other flyers and posters that are accessible everywhere on campus. The overall approach of this brochure is a logos approach, however there are some elements of this document that have an ethos as well as a pathos approach. The cover of the brochure (Image 3 - LINK) has a photograph of a group of students who are walking on campus. The brochure is titled “Campus Safety” against an orange band, and the DPS symbol is also displayed on the bottom left corner on the brochure. Besides being logical in terms of using features like photographs and the color orange, the symbol marks a stamp of professionalism, authority and value, thereby making the source credible as well. This is considered to be an ethos approach. Bitzer explains ethos as the trustworthiness and credibility of the rhetor
DPS controls the campus territory, holds responsibility for, and ensures safety to almost …show more content…
These brochures are easily available for students, as well as other flyers and posters that are accessible everywhere on campus. The overall approach of this brochure is a logos approach, however there are some elements of this document that have an ethos as well as a pathos approach. The cover of the brochure (Image 3 - LINK) has a photograph of a group of students who are walking on campus. The brochure is titled “Campus Safety” against an orange band, and the DPS symbol is also displayed on the bottom left corner on the brochure. Besides being logical in terms of using features like photographs and the color orange, the symbol marks a stamp of professionalism, authority and value, thereby making the source credible as well. This is considered to be an ethos approach. Bitzer explains ethos as the trustworthiness and credibility of the rhetor