The audience Watson is addressing are those living in the South primarily the Caucasian community. This would is due to the majority his campaign supporters being African-American; the wording used in this excerpt also suggests its address farmers. Populism hoped to restore democratic and economic power back to the people and the key element was through unity and organization. Watson declares " You are made to hate each other" and seems to be implying there is an outside source for the hated between blacks and whites whether its being fueled by the government, monopolies, or both is unclear. The statement continues with the following "financial despotism which enslaves you both" he is discussing the cycle farmers were experiencing during this
