Why? What would an organization, like the NAACP gain by staging a murder of this magnitude? So horrifying that if it was found out that they were involved, just imagine the backlash their organization would have suffered, the damage to their own credibility, how would anyone ever trust them again. Anyone with even a little common sense, would ask what do they, the NAACP have to gain from this? What do they hope to gain from such a horrific event, compassion, anger, outrage the list could go on and on?
Emmett’s mother Mamie Till-Mobley upset and shaken from her son’s death, uses pathos and Kairos to her advantage. How? She insist that pictures of her sons badly beaten body, that had also been shot, be published in the newspapers of the time. She also insisted in a glass enclosed coffin so people could see for themselves firsthand, what had happened that faithful day in Mississippi, to create a feeling of sadness, anger, outrage, pity