Have a coworker who shows up late with a fresh cup coffee? Chew some gum to keep yourself from boiling over. This ad for Dentyne Ice Gum found at Adsoftheworld.com (http://adsoftheworld.com/media/print/dentyne_ice_avalanche), it plays the idea if the gum is being chewed, and then it will turn the mouth into a snowstorm. It illustrates inside a mouth, which its scenery of a avalanche of a winter cold storm, with a cabin, an ice snow cloudy trail going up, and with icicles on the teeth. Using location, coloring objects details, and audience appeal, this ad successfully and the clever use of several visual elements, he advertisers of the Dentyne Ice Gum ad successfully convey the message that “If you want fresh and chilling breath, by having Dentyne
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The ad presents a mouth wide open that shows teeth, but does not show what a typical mouth would look like inside. The mouth is wide open inside that there is an avalanche with a cabin like it is in Antarctica. There is a snow mountain, snow animals, and with a trail of a snowstorm going up and down the esophagus, it shows a feeling like the audience would be in a snowstorm. Cold places with avalanche usually have a mass of ice, snow, and falling rock that fall rapidly down a mountainside just like the ad. There is a sudden appearance of overwhelming snow everywhere. The picture makes it seem like it is at a cold place, but the display of teeth with icicles makes the audience think again where it is. So by seeing that, the display that there is an avalanche inside a …show more content…
Although some ads just has a simple picture of the product or a gum in a mouth. The product in the ad makes the audience feel what it would feel like to chew it. There are different kinds flavors of gum, but because of the ad it presents the product of feeling when the gum is being chewed. The ad is mainly targeting adults and teens, mostly because everyone is insecure of their breath and how it smells. There are many reasons why adults and teens would be interested in this ad; one of the main reasons is having minty fresh smelling breath. Adults and teens are the ones that care more about their hygiene than a kid who would chew it for fun. For kids, the ad gives them imagination; it shows some fun that makes kids can appeal to it because of the
The ad presents a mouth wide open that shows teeth, but does not show what a typical mouth would look like inside. The mouth is wide open inside that there is an avalanche with a cabin like it is in Antarctica. There is a snow mountain, snow animals, and with a trail of a snowstorm going up and down the esophagus, it shows a feeling like the audience would be in a snowstorm. Cold places with avalanche usually have a mass of ice, snow, and falling rock that fall rapidly down a mountainside just like the ad. There is a sudden appearance of overwhelming snow everywhere. The picture makes it seem like it is at a cold place, but the display of teeth with icicles makes the audience think again where it is. So by seeing that, the display that there is an avalanche inside a …show more content…
Although some ads just has a simple picture of the product or a gum in a mouth. The product in the ad makes the audience feel what it would feel like to chew it. There are different kinds flavors of gum, but because of the ad it presents the product of feeling when the gum is being chewed. The ad is mainly targeting adults and teens, mostly because everyone is insecure of their breath and how it smells. There are many reasons why adults and teens would be interested in this ad; one of the main reasons is having minty fresh smelling breath. Adults and teens are the ones that care more about their hygiene than a kid who would chew it for fun. For kids, the ad gives them imagination; it shows some fun that makes kids can appeal to it because of the