Booth presents the balance through three-main elements: arguments available about the subject, the interest of readers and the speaker’s voice and character. By contrast, there are a few unbalanced stances that writers tend to take, especially with persuasion. The pedant’s stance, which relies exclusively on the subject, totally ignore the “personal relationship” between the speaker and the audience. However, this kind of writing makes the document become meaningless and empty. The opposite stance concentrated strictly on the purpose of appealing the audience, but it still does not truly reach any reader because of lacking of rhetoric. Booth has proven a connection between language and the identity by illustrating the idea: “…the available
