A Rhetorical Analysis Of Beats By Dre

Beats by Dre headphones are unique headphones recently released in the market. In some quarters, they are currently adjudged the best brand of headphones money can currently buy especially for persons who are serious with recording or are musicians themselves. Beats by Dre Headphones are sold by Dr. Dre’s company and it is also variously believed that coming from a professional and very successful musician himself, the headphones are engineered to meet the highest standards in the market – especially the unique feature of literally ‘soundproofing’ the surrounding environment of noise not coming from the speakers of the headphone. In the advertisement of the product online, it is seen that the surrounding noise is intimidating – so intimidating that it is virtually impossible to listen to anything. When the noise becomes unbearable, the principal character in the commercial simply reaches out to his Beats by Dre headphones and puts them …show more content…
Pathos, for instance, is clearly employed as the music of Dr. Dre features and plays loudly on the headphones. It is very important to note that as a very popular rap musician, Dr. Dre has amassed a plethora of fans and many would simply buy the headphones once they are convinced that it is one of the very many products of Dre. Aside this reality, Dr. Dre also employs ethos in the commercial, much to his advantage; the principal character featured in the commercial is also a rapper and singer who is evidently satisfied with the quality of the headphones and uses them to achieve a much needed reality: screening off background noise. At the end of the commercial, the rapper is seen smiling – an indication that the headphones have been hugely successful. If the headphones can deliver in such circumstances (and is appreciated by professionals), then, it is clearly the best the best as far as headphones are concerned: that is the central message of the