Windows Mobile

In 2012, Nokia over 100 year – old communications and technology corporation was the world’s leading mobile handsets manufacturer, a position it had held since 1998. Yet, in September 2013, Microsoft purchased Nokia`s Device and Services business for Euros 5.4 billion. However, by mid 2000s, the industry was increasingly competitive form new competitors from Asia and South Korea Samsung manufacturer entered markets in Europe that Nokia had dominated. This competition shortened product life…

Sensing the need to create a strong footprint in the mobile communication and data space, Microsoft zeroed in on Nokia as a potential target. Microsoft acquired the Finnish mobile phone manufacturer Nokia in September 2013 for approximately $7 billion. Before Microsoft acquired Nokia, its presence in the mobile phone industry was limited to software products namely Windows 8. Microsoft’s operating system had already been featured on various mobile phones including Nokia’s Lumia device and had…

It is a multinational company that manufacturers various products such as Television-Sets, Air conditioners, Washing machines, Laptops and Smartphone. The first mobile phone was launched by Samsung in the year 1993 and was instantly a hit among the customers. This cell-phone was named SH-700 and was known for its quality & flawless performance. Earlier on Samsung was only producing CDMA handsets and soon become…

vendors predict that they will cross this mark sometime in 2013. Microsoft is currently way behind, but with over 150,000 apps already available through Windows Phone Store, and with a good response on Windows Phone 8, it’s reasonable to expect that the giant from Redmond will not allow itself to stay far back. But this is not really just about mobile devices. The app mania seems to have now hit most major business software vendors as well. Cloud business software leaders like Intuit,…

1. Executive Summary This proposal is prepared by PARK Hyejin for LG Electronics on 19th February 2016. It focuses on Mobile Communications unit, the best revenue source of the company. While observing LG Mobile, the consultant found that there is a huge gap between real sales and expected sales. Although its representative smartphone, G4 itself, is comparable to other high-end phones such as Galaxy S6 or iPhone6 in terms of hardware quality, the real sales have huge gap between them. It shows…

Airtel Money, the mobile wallet from the successful and popular telecom company Airtel, allows you to use your smartphone as an electronic wallet to make and receive payments. Originally launched in 2012, the app offers customers with an efficient alternative to cash transactions. The Airtel Money app provides people across the country an adept and convenient way of paying bills through various ubiquitous mobile platforms such as Android, iOS and Windows. Airtel Money was initially used by a…

decisions resulting from the partnership, and the issues each company’s CIO needed to address to support the venture. On February 11, 2011, according to a press release from Microsoft, "Nokia and Microsoft intend to jointly create market-leading mobile products and…

CONTENTS 1. Background of Smartphones 2. Market Segmentation of Smartphone (Main Brand) 3. Value Proposition & Positioning 3.1 Features Comparison 3.2 Perceptual Map 4. Product 4.1 Product Life Cycle 5. Pricing 6. Promotion 7. Place 7.1 Direct and Indirect Channel 8. Reccomendation 9. Conclusion 10. Refrences 1. Background of smartphone A). iPhone Apple Computer, Inc. ("Apple" or the "Company") has been existing since January 3, 1977 under…

developed various apps based on Android, Windows and iOS. It is a start-up with a management team of 3 people, 2 business analysts, a development team of 10 people and a testing team of 5 people. The apps made by this company are well known in the market. But they need attention of the investors and also of people of age group 18-30 years (the largest app user segment). The Innovation: - A good innovation of this company for an age group of 18-30 years would be a mobile app which will be an…

Strangers are simply friends, we haven’t met yet. Strangers are dangerous. Strangers are strange. To someone I am a stranger, and to me you’re a stranger. We may become friends, or we may continue to walk different paths the rest of this lifetime. This could be down to luck, destiny, or our own life planning. Due to frequent déjàvu episodes I sign onto the internet to ferret out information. According to the medical websites, this could be the sign that a mental illness is about to present…