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    Pixar Case Study

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    Overview: In 1986 Steve Jobs purchased the computer graphics division from George Lucas and established an independent company to be named “Pixar” based in California, United States. Pixar was acquired by Disney in 2006 for a sum of 7.4 billion dollars and the deal was finalized by Steve Jobs who is the apple computer chief executive and was the head of computer animation firm. Jobs also made a deal that allowed Pixar to have all their films distributed and take their split of profits from…

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    • 13 Pages
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