Black Diamond Equipment

Southern California raised environmentalist and rock climber, Yvon Chouinard, is the man behind the Patagonia brand. Yvon started getting into the business by making chrome molybdenum steel pitons which he made out of reusable hardware. Yvon had a small shop in his parents’ Burbank, California home and sold his pitons for $3.00/pair. In 1965 Chouinard could not continue to hand make all of the pitons due to the demand of his products so he went into business with Tom Frost an engineer who was interested in his design aesthetic. By 1970 Chouinard Equipment was the biggest supplier of climbing tools and hardware in the nation. While rock climbing tools were growing more and more popular climbers continued to wear cut of khaki pants and generic tees. Wearing a multicolored striped rugby shirt that would protect his arms and neck Yvon set out to climb in Scotland. People went crazy over Yvon’s shirt and wanted to wear brightly colored high quality shirts to climb in as well. Yvon started ordering clothing through the company and within a few months shirts, gloves, and hats were being sold and re-ordered by popular demand. In 1973 Patagonia Inc. was started and since then has opened 53 strictly Patagonia brand stores and can be found in over 350 stores nationwide. The classic logo shows a skyline of Cerro Fitzroy, a mountain near El Chalten village, looking West into the land of…

Ever since the early 1920’s Diamonds have became the most valuable rock known to westerners. The side most people don’t know about is what happens in the region most of the diamonds come from. From the mass murders to the underage children working for less than a dollar a day. The system is weekly regulated and more than 30% of the diamonds bought don’t have legal papers of placed mined. Diamonds are also smuggled from different places by minors and back dowered by guards and armed forces. The…

The tradition of beginning an engagement with a diamond ring is largely an American custom that has resulted in the United States becoming one of the largest shareholders of the global diamond jewelry market (Global Diamond Jewelry). The custom dates back to first half of the 1900s when diamonds were introduced as a symbol of undying love due to their lasting value. Although diamond wedding rings serve as an investment and symbol of eternal love, some luxury rings, such as Tiffany and Company,…

new competitors, but from a new line of diamond products. This product is known as synthetic diamonds. They are a lot more cost efficient for consumers as they do not require as much resources to produce. Synthetic diamonds are also gaining more applications in various fields making them more versatile in their use and is a threat to DeBeers future operations when it comes to market share, and future cash flows. This is quite different from the time that they were a monopoly on the world market.…

Colour of a Diamond by its Size Medium-sized princess cut diamond. Large round brilliant cut diamonds. Small-sized fancy cut diamonds. Yellow diamond. Orange diamond. Blue diamond. Red diamond. White diamond. Cognac diamond. Just like people, diamonds are unique. They come in many sizes and colours and can be cut in numerous ways. Also, similar to people in the respect that works well on medium-sized memorial diamonds might not work well on large cremation diamonds, or small to medium-sized…

Gold has been mined for centuries, dating back to the times of Ancient Egypt. Back then, the mined gold because it was beautiful and also imperishable. They’d make jewelry, cups, and decorate tombs with it. The way people mined it in ancient times was by using a process called “sluicing”. They would make wood troughs with riffles set in the bottom to create a zone to allow gold to drop through. The box is then placed in a stream to channel water flow. Today, the method of sluicing is still…

Gissella Fajardo Treasure of the Earth: Gems Nova The title of the documentary that we watched today was “Treasure of the Earth: Gems Nova”. The intended audience is anyone that is interested on learning about gems like rubies, diamonds and sapphires.The purpose of the documentary is to inform the audience about gemstones. I didn’t know specific information about gemstones. During the documentary I learned that near the Earth's surface many gemstones are formed when…

But require to never forget that no love gift is as romantic as diamond earrings because from many centuries diamonds are believed to be to really do the symbol of eternal love and trust. Hence no gift can be better than diamond earrings for your own valentine. Unfortunately, medical insurance companies rarely care to cover elective cosmetic procedures. A tummy tuck falls under this catogery, unless health practitioner can make a convincing argument that you will need it for serious medical…

antique rings: Georgian, Victorian, Edwardian, Art Nouveau, Art Deco, and Retro. Knowing the traits, preferred metals and gemstones, and general styling of each period should make it easier to find that perfect engagement ring. Georgian period-- Spanning across the reign of 4 different kings of England this period lasted from approximately 1714-1837. Materials such as gold, silver, and diamonds were scarce and expensive so it was not uncommon for pieces of jewelry to be taken apart and…

The Purification of a Gem (Topic 2) A rough, dull gemstone is put inside a scorching, blazing furnace, which breaks down its flesh, melting and refining its impurities. Through this excruciating process, a strong and beautiful gem is born to serve a variety of meaningful purposes--from becoming a gift for someone we cherish to being used as a healing stone. There is no better expression for the turbulent time of childhood and adolescence that have made me who I am today. The past twenty years…