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7 Cards in this Set
- Front
- Back
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Agenda setting
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the power of the media to bring public attention to particular issues and problems
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Equal time rule
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the requirement that broadcasters provide candidates for the same political office equal opportunities to communicate their messages to the public
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Fairness doctrine
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a Federal Communications Commission requirement for broadcasters who air programs on controversial issues to provide time for opposing views. The FCC ceased enforcing this doctrine in 1985
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Framing
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the power of the media to influence how events and issues are interpreted
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News enclave
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a group seeking specialized information not provided by the mainstream media
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Priming
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preparing the public to take a particular view of an event or political actor
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Right of rebuttal
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a Federal Communications Commission regulation giving individuals the right to have the opportunity to respond to personal attacks made on a radio or television broadcast
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