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15 Cards in this Set

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  • Back
MASS MEDIA
means of conveying information to large public audiences cheaply and efficiently.
NEWSPAPER
a printed publication that is issued regularly, is directed to a general audience, and offers timely news.
COMMERCIAL BIAS
the tendency of the media to make coverage and programming decisions based on what will attract a large audience and maximize profits.
JOURNALIST
a person who discovers, reports, writes, edits, and/or publishes the news.
GATEKEEPING
the function of determining which news stories are covered and which are not.
BEAT
a specific area (for example, police, the White House, business covered by a journalist, who becomes familiar with the territory and its news sources.
REVOLVING DOOR
the tendency of public officials, journalists, and lobbyists to move between public and private sector (media, lobbying) jobs.
SELECTIVE PERCEPTION
the phenomenon of filtering incoming information through personal values and interests and deciding what to pay attention to.
HORSE RACE JOURNALISM
the media's focus on the competitive aspects of politics rather than on actual policy proposals and political decisions.
SOUND BITE
a brief, snappy excerpt from a public figure's speech that is easy to repeat on the news.
FEEDING FRENZY
excessive press coverage of an embarrassing or scandalous subject.
NEWS MANAGEMENT
the efforts of a politician's staff to control news about the politician.
SPIN
an interpretation of a politician's words or actions designed to present a favorable image.
LEAKING
secretly revealing confidential information to the press.
CIVIC JOURNALISM
a movement among journalists to be responsive to citizen input in determining what news stories to cover.