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32 Cards in this Set
- Front
- Back
informative speech
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A speech designed to convey knowledge and understanding.
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object
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Anything that is visible, tangible, and stable in form.
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process
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A systematic series of actions that leads to a specific result or product.
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event
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Anything that happens or is regarded as happening.
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concept
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A belief, theory, idea, notion, principle, or the like.
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description
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A statement that depicts a person, event, idea, or the like with clarity and vividness.
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comparison
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A statement of the similarities among two or more people, events, ideas, etc.
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contrast
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A statement of the differences among two or more people, events, ideas, etc.
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personalize
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To present one's ideas in human terms that relate in some fashion to the experience of the audience.
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mental dialogue with the audience
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The mental give-and-take between speaker and listener during a persuasive speech.
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target audience
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The portion of the whole audience that the speaker most wants to persuade.
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question of policy
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A question about whether a specific course of action should or should not be taken.
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speech to gain passive agreement
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A persuasive speech in which the speaker's goal is to convince the audience that a given policy is desirable without encouraging the audience to take action in support of the policy.
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speech to gain immediate action
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A persuasive speech in which the speaker's goal is to convince the audience to take action in support of a given policy.
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need
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The first basic issue in analyzing a question of policy: Is there a serious problem or need that requires a change from current policy?
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burden of proof
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The obligation facing a persuasive speaker to prove that a change from current policy is necessary.
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plan
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The second basic issue in analyzing a question of policy: If there is a problem with current policy, does the speaker have a plan to solve the problem?
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practicality
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The third basic issue in analyzing a question of policy: Will the speaker's plan solve the problem? Will it create new and more serious problems?
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creating common ground
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A technique in which a speaker connects himself or herself with the values, attitudes, or experiences of the audience.
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logos
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The name used by Aristotle for the logical appeal of a speaker. The two major elements of logos are evidence and reasoning.
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reasoning
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The process of drawing a conclusion on the basis of evidence.
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reasoning from specific instances
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Reasoning that moves from particular facts to a general conclusion.
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speech of introduction
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A speech that introduces the main speaker to the audience.
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speech of presentation
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A speech that presents someone a gift, an award, or some other form of public recognition.
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dyad
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A group of two people.
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small group
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A collection of three to twelve people who assemble for a specific purpose.
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problem-solving small group
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A small group formed to solve a particular problem.
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maintenance needs
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Communicative actions necessary to maintain interpersonal relations in a small group.
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hidden agenda
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A set of unstated individual goals that may conflict with the goals of the group as a whole.
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oral report
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A speech presenting the findings, conclusions, or decisions of a small group.
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symposium
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A public presentation in which several people present prepared speeches on different aspects of the same topic.
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panel discussion
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A structured conversation on a given topic among several people in front of an audience.
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