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32 Cards in this Set

  • Front
  • Back
informative speech
A speech designed to convey knowledge and understanding.
object
Anything that is visible, tangible, and stable in form.
process
A systematic series of actions that leads to a specific result or product.
event
Anything that happens or is regarded as happening.
concept
A belief, theory, idea, notion, principle, or the like.
description
A statement that depicts a person, event, idea, or the like with clarity and vividness.
comparison
A statement of the similarities among two or more people, events, ideas, etc.
contrast
A statement of the differences among two or more people, events, ideas, etc.
personalize
To present one's ideas in human terms that relate in some fashion to the experience of the audience.
mental dialogue with the audience
The mental give-and-take between speaker and listener during a persuasive speech.
target audience
The portion of the whole audience that the speaker most wants to persuade.
question of policy
A question about whether a specific course of action should or should not be taken.
speech to gain passive agreement
A persuasive speech in which the speaker's goal is to convince the audience that a given policy is desirable without encouraging the audience to take action in support of the policy.
speech to gain immediate action
A persuasive speech in which the speaker's goal is to convince the audience to take action in support of a given policy.
need
The first basic issue in analyzing a question of policy: Is there a serious problem or need that requires a change from current policy?
burden of proof
The obligation facing a persuasive speaker to prove that a change from current policy is necessary.
plan
The second basic issue in analyzing a question of policy: If there is a problem with current policy, does the speaker have a plan to solve the problem?
practicality
The third basic issue in analyzing a question of policy: Will the speaker's plan solve the problem? Will it create new and more serious problems?
creating common ground
A technique in which a speaker connects himself or herself with the values, attitudes, or experiences of the audience.
logos
The name used by Aristotle for the logical appeal of a speaker. The two major elements of logos are evidence and reasoning.
reasoning
The process of drawing a conclusion on the basis of evidence.
reasoning from specific instances
Reasoning that moves from particular facts to a general conclusion.
speech of introduction
A speech that introduces the main speaker to the audience.
speech of presentation
A speech that presents someone a gift, an award, or some other form of public recognition.
dyad
A group of two people.
small group
A collection of three to twelve people who assemble for a specific purpose.
problem-solving small group
A small group formed to solve a particular problem.
maintenance needs
Communicative actions necessary to maintain interpersonal relations in a small group.
hidden agenda
A set of unstated individual goals that may conflict with the goals of the group as a whole.
oral report
A speech presenting the findings, conclusions, or decisions of a small group.
symposium
A public presentation in which several people present prepared speeches on different aspects of the same topic.
panel discussion
A structured conversation on a given topic among several people in front of an audience.