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58 Cards in this Set

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Three occasions for rhetoric

Forensic deliberative epideictic

Forensic rhetoric

Past, true/untrue right/wrong just/unjust, judicial branch

Deliberative rhetoric

Future, worthy/unworthy, advantages/dis legislative branch

Epideictic rhetoric

Present noble base praise/blame celebration demonstrative

Artistic proofs

Crafted by the rhetor, include ethos pathos and logos

Evidence, testimony, stats, contracts

Inartistic proofs

Facts of a case, external to speech

Rhetoric(Aristotle)

The act of determining in any situation all the available means of Persuasion

Artistic proof

Ethos

Credibility appeals:character(likability, trustworthiness), competence(knowledge on subject, expertise), dynamism

Artistic proof

Pathos

Emotional appeal

Artistic proof

Logos

Logical appeals, syllogism/enthymeme:basic argument structure, the facts and stats used to support the argument

Informative strategy

Defining

Clarifies a term or concept that's vague or troublesome, may be used to Introduce a new or unexpected way of viewing the subject

Informative strategy

Reporting

Oral journalism,tells what happened usually in chronological order w/ little over analysis or interpretation

Informative strategy

Describing

Benefit, helps w/mental picture

Informative strategy

Explaining

…explaining while considering different views of what happened and speculates about what it means or implies

Demonstrating

Demonstrates…shows audience other than just explaining

Comparing

Seeks to clarify for listeners similarities and differences between items, used to make things seem more alike than an audience would usually think can help decide what category something should go in can provide listeners with the basis of making a choice

Agenda setting

Causing people to think about a topic that they previously knew nothing about or ignored

General purpose

Between the categories of purpose; agenda setting, providing new info weakening commitment and so on determine which one best describes the overall purpose of your speech

Specific purpose

Focuses on the outcome of speech by specifying what you want to achieve or the audience to take away from the speech, it's audience centered


Focused on audience rather than speaker, summarizes a single idea, succinct

Sometimes referred to as common sense includes maxims, generally held beliefs, value judgements, has a status of presumption

Thesis

A succinct statement of the central idea or CLAIM made be the speech, tells what you want to put in the speech

What happens here stays here

Personal experience

Your own experience or ideas

Common knowledge

The understandings, beliefs, and values members of a society or culture usually share

Maxims

Common sayings

Generally held beliefs

Americans: taxes are too high

Value judgements

Ex. Protecting the environment, commitment to a right to privacy

Brief example:not in detail, but important


Hypothetical: made up a what if


Anecdote:own story, provides greater detail


Case study:supports claim by zeroing in on one particular study and discussing it in detail

Status of presumption

Considered to be right until shown otherwise

Ex. Someone's will

Direct observation

Support claim with direct observation, appeals to the common culture value that "seeing is believing"

Examples

Makes a general statement more meaningful by illustrating a specific instance

Ex. 35 member win

Documents

Primary sources that can establish a claim directly w/o speculation or opinion

Stats

Numbers that record the extent of something or frequency of occurrence

Simple enumeration

Single numbers

Rate of change

How often something changed

Experiments

Controlled tests of the effect of one thing on another

Know how to evaluate credibility of a source: unavailable, inaccurate or uncertain not credible not relevant inconsistent contradictory outdated

Testimony

Info or an opinion that is expressed by someone other than the speaker

Factual testimony

Facts are pieces of evidence that can be proved true or false, facts usually done through quotes

Opinion testimony

Beliefs formed from experience and judgement

AGD attention getting device

Grabs the audiences attention, convinces them to continue listening

Thesis-organization

Introduces topic

Significance

Why should audience listen? Why is it important

Preview

Naming 3 main points

Conclusion

Review:signal the ending is near, use words to alert audience speech is wrapping up


Summary: draw main ideas to help audience remember, remind of key points


Finality:make audience think or do what you want, last impression

Topical

Topic, major ideas

Spatial

Space, position, location, geographically

Chronological

Time

Residues

Process of elimination

Internal summaries

Draws together the central points discussed in the body , or within one main idea

Links

Connections from one idea to the next, conjunctions

Internal previews

Short version of what the speaker will discuss, helps prepare audience to follow along

Complete transitions

Includes a summary, a link, and an internal preview

Accenting syllables, using long or short vowels

Articulation

Clarity of sound

Ex. Raising pitch at the end of a question and lowering at the end of a statement

Enunciation

Distinctness to which words are sounded

slurring ex. "Whaddya know"

Pronunciation

Accepted way to sound any word

Desert cake vs desert dry land


Pronouncing names differently

Inflection

Applies to entire sentences,

Ex. Raising pitch at the end of a question and lowering at the end of a statement

Anticipation

Bringing hand to a position from which a gesture can be easily made

Inplementation

Few seconds in which you implement the gesture, the moment when you actually do the gesture

Relaxatyoon

Returning hands to normal position

Impromptu

Little to no prep time

Extemporaneous

Preped and rehearsed but not written or memorized