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76 Cards in this Set
- Front
- Back
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anuncio
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ad
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ensayo
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test, trial
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fomento de ventas
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sales promotion
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lema (m)
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slogan, motto
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marca
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brand, TM
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mercadeo
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marketing
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promover
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to promote
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publicidad
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publicity, advertising
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sondeo
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opinion poll
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acertado
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right, correct (adj)
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agencia
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agency
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agencia de publicidad, agencia publicitaria
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advertising agency
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almacenaje
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storage
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anticuado
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obsolete
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beca de matrícula
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tuition scholarship
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cartera morosa
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default
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cambio
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exchange, change
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cambio negro, cambio de contrabando
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black market exchange
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cartelera
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billboard
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cera
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wax
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circular
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form, letter
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compra
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buying, purchasing
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consumidor
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consumer
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consumidor presunto
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potential consumer
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de entrada
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from the outset
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diseño
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design
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embarazo
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pregnancy
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estado de sitio
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state of siege
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estar de moda
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to be in fashion
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estraperlo
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black market
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fabricante
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manufacturer
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falta garrafal
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blunder, big mistake
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fiable
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reliable
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folleto
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pamphlet
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granjero/a
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farmer
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gratuito/a
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free of charge
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hacer gestiones
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to take steps, to take measures
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insumos
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supplies
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intermediario/a
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intermediary, middleman
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juego de colores
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colour combination
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lanzamiento
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launching (of a campaign)
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lenguaje
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language style, jargon
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letero
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sign
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letero luminoso
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lighted sign, neon sign
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malogrado
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ill-fated, failed
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marca comercial, marca de fábrica
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trademark
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marca registrada
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registered trademark, TM
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medio
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means, medium
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medio de difusión, medio publicitario
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advertising medium
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mercado negro
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black market
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mercantil
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related to marketing
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morosidad
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lateness, slowness
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pantalla
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TV or movie screen
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pasar de moda
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to go out of style
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patrocinar
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to sponsor
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poner a prueba
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to test
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precio máximo
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ceiling price
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precio mínimo
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minimum price
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prensa
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the press
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presunto
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presumed, anticipated, expected, potential
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promoción de ventas
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sales promotion
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prueba
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proof, test, trial
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recopilación de datos
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compilation of data, data summary
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rehusar
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to refuse
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relaciones públicas
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public relations, PR
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suelo
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rock-bottom (price)
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superar
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to overcome
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surtido
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line of products
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techo
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ceiling (price)
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telemárketing
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telemarketing
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televentas
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telesales
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utilidad
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utility
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valla
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billboard
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venta
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sale
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venta en masa
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mass selling
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venta personal
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personal selling
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