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43 Cards in this Set
- Front
- Back
Fundamental Axioms
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1) Social Action is goal oriented at several levels
2) People create their own reality |
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levels of goals that can motivate social action
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Proximate or day-to-day and Ultimate or long term
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Conscious system
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performs complex operations (often unlearned ones, like writing with your non-dominant hand
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Automatic System
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Outside of conciousness, simple to the individual
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Implicit Egotism
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People unsconciously favor things that are somehow linked to them (Name Letter Effect)
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Motivated Tactician
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Person/thing that slowly and deliberately weighs all available info before reaching a decision
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Cognitive Misers
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Conserving cognitive resources
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Social Judgement/Cognition
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how we interpret, analyse, remember, and use info about the social world
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Schemas
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script for how people should act/how situations should unfold
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Why use schemas?
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1) Tell us what info to look for (what is normal/appropriate)
2) Guides memory by telling us what probably happened (violations of schemas stand out in our minds) |
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Ironic Processes
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When you try not to think about something, you think about it more and vice versa (white bears!)
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Hindsight Bias
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Projection of new knowledge into past, accompanied by a denial that the outcome info influenced judgement
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Causal Thinking
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We want to make sense of the world so we reinterpret the meaning/relevance of past info
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Poverty of Introspection
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essential lack of understanding about how cognition works and why we make decision we did
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Importance of Inconsistent Info
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people balance info evenly even when it's unbalanced (9 positive info + 1 negative)
people focus on contradictory info |
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Automatic Vigilance
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automatic sensitivity to negative (saber-tooth tiger) so that we can resolve this
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Heuristics
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intuitive mental operations that allow you to make a variety of judgments quickly
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Representativeness Heuristic
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Likelihood that something is true based on its similarity to a generic prototype
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Availability Heuristic
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Judgement of frequency based on how easy it is to recall pertinent instances
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Counterfactual Thinking
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"what if" thoughts
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Upward/Downward Counterfactual Thinking
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Imagining if situation was better (up) or worse (down)
--up good if situation will occur again (motivation) --down good if situation cannot be improved (emotion regulation) |
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Stereotypes
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beliefs about attributes that are characteristic of a particular group
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Prejudice
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Negative attitude toward certain group and its members
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Discrimintation
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Unfair treatment of individual based on their membership in a group
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Realistic Group Conflict Theory
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When resources plentiful, discrimination decreases and vice versa
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Outgroup Homogeneity
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Outgroups perceived to be more homogeneous than your ingroup
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Intergroup Anxiety
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People more comfortable with members of their ingroup (because the ingroup is easier to predict)
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Social Identity Theory
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people seek to enhance their own own self-esteem by favoring ingroups over outgroups
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Illusory Correlation
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false belief that uncommon events are related when they're not
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Confirmation Bias
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look for evidence to confirm hypothesis (Hannah Study)
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Self-Fulfilling Prophecy
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hypothesis causes attitude which causes expected behavior
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Effects of Prejudice (why is self esteem higher?)
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1) Outgroup can blame the ingroup
2) Outgroups change criteria on which they measure themselves 3) Compare with other members of group |
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Consequences of higher self esteem
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--prejudice always becomes excuse for failure
--success undermines the group --successful member may be subtyped --other outgroups also pressured not to succeed |
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Stereotype Threat
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performance decreases if participant reminded that they're a member of a group with a negative stereotype
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Token Status
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if only person of a group, you're more aware of others in group, but perform worse
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Pluralistic Ignorance
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that thing where you don't ask a question because you think everyone else gets it, but they're all doing the same thing
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Primacy/recency effect
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influence on judgement resulting from the way info is presented (you remember first and last stuff best) (restore what's lost vs grow more trees)
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Framing Effect
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influence on judgement resulting from the way info is presented
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Construal Level Theory
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distant things are abstract, near things are concrete
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Base Rate info
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info about relative frequency of events
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Attribution theory
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umbrella term to describe set of theoretical accounts of how people assign causes to the events around the,
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Discounting principle
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People assign reduced weight to a particular cause of behavior if there are other plausible causes that may've produced that behavior
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Paired Distinctiveness
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pairing of two distinctive events that stand out even more because they co-occur
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