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10 Cards in this Set

  • Front
  • Back

THE BIGGEST THEORETICAL PERSPECTIVES OF THE SOCIAL PSYCHOLOGY

SocialCulturalperspective•Evolutionaryperspective


•Social learningperspective


•Social cognitiveperspective

PROXIMAL EXPLANATION


ultimate explanations

proximal -focus on direct causes from the present(ex.social cognitive perspective)


ultimate- focus on the historical causes(evolutionary perspectives)

social cultural perspective

edward ross


from this perspective psychologysts look aty group levels to explain human behavior. they focus on social norms or rules that describe proper behavior. culture is also central in this perspective

evolutionary perspective

william mcfougall . explain human behavior by the desire to produce offspring and to survive. you are only successful if you are able to deliver a baby, an a baby is able to deliver baby as well. having as many kid s as possible.


natural force of evolution is selection

social learning perspective

behavior is explained by his/her past and experiences of reward and punishment. allport and hull. searches fotr the explanation of human behavioor in th esurroundings of the individual.

social cognitive perspective

kurt lewin


human behavior from an individual is influenced by the interpretations of events in the world.intersactions between the person and situations are emphasized

2 basic principles from social behavior

- social behavior is goal oriented


- social behavior is a constant interaction between person and sitoation

social behavior- goal oriented

-everyday motivations


- long - term motivations


- fundamental motivations

how do psychologysts study social behavior?

describing method




naturalistic observation


case study


archive study - observers use already existing data


questionnaires


psychologycal tests


experimental method


independent


dependent variables


internal/external validity



debriefing

subject has the right to know more about research afterwards