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6 Cards in this Set
- Front
- Back
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Conformity is...
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Change in behaviour / views because of real / imaginary pressure
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3 Types of Conformity... Who introduced...? |
1) Compliance 2) Identification 3) Internalisation By Kelman, 1958 |
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Compliance is...
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-Publicly conform to match group view/ behaviour -Privately keep own view -To fit in -Temporary -e.g. if group like 1D, you don't but you agree anyway |
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Identification is...
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-Publicly conform -Value group membership & identify with them -Lasts as long as relationship with group -e.g. turn vegan at uni, but stop at home during holidays |
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Internalisation is...
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-True change of private views to group's views -Not dependant on group pressure -Want to be right & think group is right -Permanent -e.g. change political views e.g. BREXIT due to group's views because believe they're right |
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