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12 Cards in this Set

  • Front
  • Back

altruism

a motive to increase another's welfare without conscious regard for one's self-interests

social-exchange theory

the theory that human interactions are transactions that aim to maximize one's rewards and minimize one's costs

egoism

a motive (supposedly underlying all behavior) to increase one's own welfare. the opposite of altruism, which aims to increase another's welfare

reciprocity norm

an expectation that people will help, not hurt, those who have helped them

social capital

the mutual support and cooperation enabled by a social network

social responsibility norm

an expectation that people will help those needing help

kin selection

the idea that evolution has selected altruism toward one's close relatives to enhance the survival of mutually shared genes

empathy

the vicarious experience of another's feelings; putting oneself in another's shoes

bystander effect

the finding that a person is less likely to provide help when there are other bystanders

door-in-the-face technique

a strategy for gaining a concession. after someone first turns down a large request, the same requester counteroffers with a more reasonable request

moral exclusion

the perception of certain individuals or groups as outside the boundary within which one applies moral values and rules of fairness. (the opposite) is regarding others as within one's circle of moral concern.

overjustification effect

the result of bribing people to do what they already like doing; they may then see their actions as externally controlled rather than intrinsically appealing