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55 Cards in this Set
- Front
- Back
what are the three forms of influence on an individual?
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conformity, compliance, and obedience
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What is conformity?
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tendency people have to change perceptions/behaviors/opinions that are consistent with group norms
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Who in the group is more likely to claim they are not conforming?
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those with high status or seniority
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Explain Sherif's conformity experiment
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students were put in a dark room alone and asked how much a stationary point of light moved, then they were put in groups and asked how much the light moved. The groups came up with their own norms.
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Explain Asch's study
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one participant is put in a room with many confederates and asked to observe 3 lines and say which line is the longest outloud. during the third turn the confederates give the completely wrong answer and the participant conforms to their answers even though they are wrong.
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Explain the variations on Asch's study
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in one variation the participant was asked to write his answer while all the other said theirs aloud, this caused less conformity. In another variation the participant was given an ally who agreed with his answer before the participants turn this showed less conformity
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what is the difference between Sherif and Asch's studies?
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Sherif's study was difficult and the participants didn't know the right answer so they looked for guidance. Asch's study was simple and the people conformed so they wouldn't stand out.
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What are the two reasons people conform?
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informational influence and normative influence
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what is informational influence, and which study shows this?
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when people conform because they want to be correct, so if others agree they must be right. Sherif
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What is the normative influence and which study shows this?
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people conform because they don't want to appear different or deviant. Asch
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What is private conformity? Which study?
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when someone conforms and converts their ideas. The person is truly persuaded. Sherif
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what is public conformity (compliance)?Which study?
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when someone conforms superficially but doesn't believe what they are saying. Asch
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How does group size affect conformity?
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conformity increases with group size but only up to 3 or 4 persons.
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How does an ally affect conformity?
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In Asch's variation, having an ally who agreed with your answer decreased conformity up to 80%
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what is one way to break conformity?
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have even a single person disagree with it, even if you belive what they say or not
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what can a non conformer do to persuade a conformer?
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be forceful persistant and hold their ground
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what are idiosyncrasy credits?
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interpersonal credits that a person earns by following group norms ( brownie points)
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what is an individualistic culture?
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independence, autonomy, and self reliance take priority over the group
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what is a collectivistic culture?
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a culture that sacrafices personal needs and wants for the good of the group
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What is compliance?
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when you change your behavior after someone asks you to
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what increases/decreases compliance?
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a normal request will boost compliance (do you have 25 cents?) and a weird request will decrease compliance (do you have 17 cents?)
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what is the foot in the door technique
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working up to your large request by getting someone to comply with a smaller request
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what is the door in the face technique?
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getting someone to comply with your real request by first giving them an outrageous request
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what is obedience?
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behavior change produced by the commands of authority
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What is one of the best experiments on obedience?
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the milgram experiment
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What factors forced the participants to go on?
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the presence of an experimenter coaching them to continue
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what are collectives?examples?
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people engaged in common activities but having minimal direct interaction (people at a gym or attending the same concert)
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Explain Triplett's study
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found that cyclists competing against each other performed better than when they competed alone
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explain Zajonc's study
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he put a cockroach in a simple maze or a difficult maze and filled small stands with spectator cockroaches. He found that with simple tasks the roaches performed better with an audience and worse with an audience when doing the difficult maze.
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Explain Zajonc's solution
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when spectators of the same species are around the organism is aroused, this arousal produces our dominant response which depends on the task difficulty. If performing an easy task the dominant response is to excell, if performing a difficult task the dominant response is to do worse
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what is social facilitation?
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the idea that the presence of others hinders us during a difficult task and helps us during an easy one
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explain zajonc's mere presence experiment
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participants were asked to change their shoes and socks into lab socks and lab shoes and then back into their socks and shoes. while doing this they were either alone, with a repairman who paid no attention to them, or with a mindful experimenter
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what did Zajonc propose about mere presence?
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simple mere presence (the repairman) was enough to trigger social facillitation
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what is the evaluation apprehension theory?
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contrary to Zajonc's mere presence theory, mere presence only produces social facilitation when the participant perceives the person as an evaluator
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explain Ingham's experiment
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participants were instructed to pull a rope while blindfolded, they were told they were either alone or with a group when they were always alone. Found that when they thought they were in a group they did not pull as hard
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what is social loafing?
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when someone is part of a group producing an easy task they exert less effort
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what things will thwart social loafing?
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1.when people believe their individual contribution is being evaluated/identified,
2.when the task is important or meaningful, 3when people believe their input is neccessary for success. 4. the group will be punished for poor performance 5. the group is small |
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what is deindividuation?
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when a person loses sense of individuality and lose of inhibitions against negative things (gang members)
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why do people conform?
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1. the need to be correct (sherif)
2. the need to be liked (asch) 2. Mimicry |
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what is mimicry and why is it important?
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when we mimic someone we hope to feel and experience what they are feeling and experiencing this causes some conformity
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which experiment expresses internal conformity and external conformity?
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asch=external
sherif=internal |
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what is a group?
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more than one person that are interdependent to some significant degree
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where might social loafing appear in the real world?
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assembly line workers, communism
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what did Lebon find?
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Mob psychology ( deindividuation)
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explain watson's experiment
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studied soldiers who drastically changed appearance before war and found that they are 80% more aggressive
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explain Zimbardo's deindividuation model.
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first you need antecedent conditions such as anonymity, diffusion of responsibility, energizing effects of others and stimulus overload, then you have an internal state of lessened self observation and weakened internal control, finally you have behavioral effects such as impulsivity irrationality and anti social activity
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what is the spotlight effect?
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thinking everyone is watching you but they really aren't
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what is the self awareness theory?
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we focus our attention on ourselves so we conform to our internal standards and values
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what is the proximity effect?
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a study found that 44% of college student's best friends were next door to them in their dorms
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explain Zanjonc's music experiment
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he raised rats with either mozart or shoenberg music every day for a few hours then released them in a box where half of the box would play mozart and one would play shoenberg and the rats chose the ones they grew up with
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explain the mirror image experiment
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people were shown pictures of themselves that were either true images or mirror images and they preferred the mirror image. Then they were shown pics of their friends true and mirror and they preferred the true image
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what did the mirror image and Zanjonc's music experiment tell us?
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we like what we know
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what is an evolutionary explanation for liking what we know?
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we have been shown this stimulus and not received punishment so we appreciate what we know because it's safe
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what is the matching hypothesis?
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birds of a feather flock together
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what is the complementary hypothesis?
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opposites attract
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