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52 Cards in this Set
- Front
- Back
Basic Research
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esplores questions that are of interest to psychologists but are not intended to have immediate, real-world applications
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Applied Research
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has clear, practical applications
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Sampling
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the process by which participants are selected
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Target Population
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whole group you are studying
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Represntative Sample
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closely resembles target population
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random selection
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everyone has an equal chance of being chosen
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stratified sampling
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want sample to equal target pop based on some criteria
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Independent Variable
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factor experiment manipulates
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dependent variable
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factor that is affected because of independent variable
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operational definitions
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explanation of exactly how a variable will be measured
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experimental group
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has access to independent var.
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control group
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no access to ind. var.
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hawthorne effect
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change just because people are being observed
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random assignment
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everyone in sample has equal chance of being chosen for either group
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group matching
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used when you want experimental and control equal on some criteria
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Confounding variables
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any diff. btwn. experimental and control group besides ind. var.
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experimenter bias
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when experimenter unknowingly treat group members differently
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double blind
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participants and experimenters don't know what group they are in; control experimenter bias
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selection bias
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let participants choose which group they are in; control using random assignment
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demand characteristiccs
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subtle cues about purpose of experminent that participants pick up on
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single blind procedure
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control demand characteristics; particpants don't know what tgroup they are in
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Placebo effect
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expectations change behavior
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order effects
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what order treatment is given effects the outcome
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case study
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in depth study of 1 person or a small group; benefit-learn more about some condition and gives a detailed picture; drawback-can't apply results to general pop
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survey
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polling of a sample of the population to see what they think; benefits-reach large number of people easily; negative- relies on self report data, doesn't show cause and effect
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naturalistic observation
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observe people or animals in natural environment w/out interferring; benefits-ecological validity, can show 2 factors are related; negative-can't control and time consuming
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measures of central tendency
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mean, median mode
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Measures of variability
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range, variance, standard deviation,z-score; low scores vary
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range
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largest-smalllest
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variance
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how far a score is from the mean
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standard deviation (sd)
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square root of the variants
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z-score
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in nunits of standard deviation
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1 sd, 2sd, 3sd for normal curve
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34%, 14%, 2%
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normal curve
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equal number of scores above and below the mean
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positively skewed
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extremely high score pulling the mean up
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negatively skewed
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extremely low score pulling the mean down
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inferential statistics
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tell whether results are meaningful
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p-value
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tell whether diff btwn contorl and experiment group is statistically significant
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sampling error
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diff. in pop.
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validity
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measures what its supposed to measure
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reliability
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same results over and over
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Debriefing (ethical guidelines)
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tell about true purpose of the study and give contact info
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Hindsight bias
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tendency upon hearing about research findings to think that they knew it all along
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social desirability
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tendency to try to give politically correct answers
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matched pairs
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The design of an experiment for paired comparison in which the assignment of subjects to treatment or control in which randomization is restricted to occur separately within each pair.
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counterbalancing
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using participants as their own control group
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Descriptive statistics
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simply describe a set of data
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IRB
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ethics board
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histograms
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bar graphs
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frequency polygons
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line graphs
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Line of best fit/regression line
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line drawn through the scatter plot that minimizes the distance of all the points from the lien
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Statistically significant
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a p value of .05 or less
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