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39 Cards in this Set
- Front
- Back
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sindicato
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labor/trade union
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mancomunada
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shared
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retos
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objectives/challenges
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despacho
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office
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aportacion
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salary
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abonar
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to pay (pagar)
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acciones
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shares (stock)
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retribución fija
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fixed salary
(most common) |
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retribución variable
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commission
(depends on how company performs) |
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retribución flexible o retribución a la carta
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fixed salary with chosen benefits
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primas de seguros
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insurance premiums
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preaviso
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prior notice
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conllevar
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to involve, to entail
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planteamiento
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exposicion
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edicion
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publication, editing
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automóvil
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cars, auto
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transporte aéreo
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airplane travel
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banca
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bank
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alimentación
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food sector
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petróleos
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gasoline, oil
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marcas blancas
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store brand
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coche de capota
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baby buggy
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infantil
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infant goods sector
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gran distribución
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largerd department stores
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tendero
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shopkeeper (worker)
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anzuelo pequeño
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to reel in the customer (informal figurative, hook/bait)
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recompensa inmediata
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immediate sales or discounts at POS
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fidelidad a la marca
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loyalty to a brand
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fiel
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loyal
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crear una elite
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special rewards for the best customers
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sorteo
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raffle
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descuento
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discount
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tuteo
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addressing in the informal tu form
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cuenta abierta
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open tab
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precios promocionales
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temporary sale of specific goods
Ex: this week, brand x of milk is on sale |
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precios de penetración
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lower prices of new products when introduced to market
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precios de descremación
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high initial prices for quick profit
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precios psicológicos
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certain combinations of numbers that are more attractive to consumers
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discriminación de precios
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different for different consumer bases
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