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15 Cards in this Set

  • Front
  • Back
There is definitive evidence that strategic planning in the international arena always results in
higher profitability.
False
An economic imperative approach to strategic planning is used when a product is regarded as a
generic good and therefore does not have to be sold based on name brand
True
When the need for national responsiveness is high and the need for global integration is high, a
multi-domestic strategy is appropriate.
False
External resource analysis helps the firm to evaluate its current financial strengths and
weaknesses
False
In emerging economies undergoing rapid changes such as privatization, governments have
generally been apprehensive and uncooperative with MNCs.
False
According to the text, strategic planning helps MNCs to do all of the following except:
A. Coordinate and monitor its far-flung operations
B. Deal with political risks
C. Determine performance
D. Get higher profitability
D
MNCs using the _____ approach to strategic planning are country-responsive; their approach is
designed to protect local market niches.
A. Administrative coordination strategy
B. Economic imperative
C. Quality imperative
D. Political imperative
D
Typically, MNCs utilizing this approach to strategic planning use a country-centered or multi-
domestic strategy.
A. Quality imperative
B. Administrative coordination
C. Political imperative
D. Economic imperative
C
Which of the following is not an advantage of first-mover strategies?
A. Capturing learning effects important for increasing market share
B. Achieving scale economies
C. Development of alliances with the most attractive local partners
D. Capitalizing on well-established legal, institutional and political frameworks
D
Which of the following is likely to be the most effective strategic approach for the "base of the
pyramid"?
A. Incremental adaptation of existing technologies and products
B. Establishing partnerships with central governments of emerging economies
C. Leapfrog technologies including disruptive technologies
D. Large-scale strategies
C
All of the following are features of a "born-global" firm except:
A. They export products to close markets
B. They employ strategies like unique-products development
C. They indulge in significant international activity a short time after being established
D. They seek joint ventures or acquisitions as a method to expand internationally
D
The primary reason for the use of _____ is a desire by the MNC for total control and the belief
that managerial efficiency will be better without outside partners.
A. Licensing agreements
B. Franchising
C. Wholly owned subsidiaries
D. Joint ventures
C
The non-equity venture:
A. Is characterized by one group merely providing a service for another
B. Provides the most benefits when the need for product specification or differentiation is high
C. Involves a financial investment by the MNC in a business enterprise with a local partner
D. Organizes worldwide operations based primarily on function and secondarily on product
A
Aircraft manufacturing fits which of the following globalization versus local responsiveness
combination?
A. High pressure for globalization, high pressure for local responsiveness
B. High pressure for globalization, low pressure for local responsiveness
C. Low pressure for globalization, low pressure for local responsiveness
D. Low pressure for globalization, high pressure for local responsiveness
B
Clothing manufacturing fits which of the following globalization versus local responsiveness
combination?
A. Low pressure for globalization, low pressure for local responsiveness
B. Low pressure for globalization, high pressure for local responsiveness
C. High pressure for globalization, low pressure for local responsiveness
D. High pressure for globalization, high pressure for local responsiveness
B