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40 Cards in this Set

  • Front
  • Back
simple mistakes in research methods
- cognitive misers
- bias
- heuristics
cognitive misers
people who don't want to think
heuristics
mental shortcuts that help us to streamline our thinking and make sense of our surroundings
representative heuristics
involves judging the probability of an event by its superficial similarity to a prototype
- base rate
availability heuristics
involves estimating the likelihood of an occurrence based on the ease with which it comes to our minds
prefrontal lobotomy
surgical procedure that severs fibers connecting the frontal lobes of the brain from the underlying thalamus
cognitive bias
systematic errors in thinking
hindsight bias
tendency to overestimate how well we could have successfully forecasted known outcomes
overconfidence
tendency to overestimate our ability to make correct predictions
naturalistic observation
watching behavior in real-world settings
- high in external validity
external validity
extent to which we can generalize findings to real-world settings
internal validity
extent to which we can draw cause and effect inferences
case study
research designs that examines one person or a small number of people in depth, over an extended period of time
- can't be generalized to real-world settings
- low external and internal validity
existence proofs
demonstrations that a given psychological phenomenon can occur
correlational design
research design that examines the extent to which two variables are ASSOCIATED
positive correlational
one variable increases, the other increases
negative correlation
one variable goes up, the other goes down
zero correlation
variables don't go together
correlation value
-1.0 to 1.0
large correlation: -.94, .94
small: -.23, .23
- look at the absolute value
- square the correlation to find out how much one variable is accounted for by another variable
illusory correlation
perception of a statistical association between two variables where none exists
experimental design
research design characterized by random assignment of participants to conditions and manipulation of an independent variable
confound
any difference between the experimental (manipulated) and control groups other than the independent variable
placebo effect
improvement resulting from the mere expectation of improvement
experimenter expectancy
phenomenon in which researchers' hypotheses lead them to unintentionally bias the outcome of the study
blind study
unaware of whether one is in the experimental group or control group
double blind
neither the researchers nor participants are aware of who's in the experimental group or control group
hawthorne effect
phenomenon in which participant's knowledge that they're being studied can effect their behavior
demand characteristics
cues that participants pick up from a study that allow them to generate guesses regarding the researchers hypotheses
nocebo effect
harm resulting from the mere expectation of harm
random selection
procedure ensures every person in a population has an equal chance of being chosen to participate
- improves study
reliability
consistency of measurement
- improves study
validity
extent to which a measure assesses what it purports to measure
response sets
tendencies of research participants to distort their responses to questionnaire items
Ethics
- Tuskegee Study
- Informed consent: informing research participants of what is involved in a study before asking them to participate
Statistics
- application of math to describe data
- descriptive
- mean - dispersion
- median - range
- mode - standard deviation
- inferential
- allow us to determine if we can generalize findings from our sample to the full population
statistical significance
- p < 0.05
- not the same as practical significance
descriptive statistics
numerical characterizations that describe data
central tendency
measure of the "central" scores in a data set, or where the group tends to cluster
dispersion
measure of how loosely or tightly bunched scores are
standard deviation
measure of dispersion that takes into account how far each data point is from the mean