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2 Cards in this Set

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  • Back
Shepard (1967)
Tested the duration of LTM. Showed participants 612 memorable pictures, then put these amongst another set of other pictures and the recall was almost perfect. Four months later their recall was still at 50%.
Loyd and Mergaret (1959)
Landmark study of duration of STM. Using a consonant syllable followed by a 3 digit number.