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37 Cards in this Set

  • Front
  • Back

Emotion

A breif specific responce both psychological and physiological that helps people meet goals, including social goals.

Appraisal process

A component of emotion; patterns of construal for evaluating events and objects in the enviroment based on their relation to current goals.

Emotion accent

A specfic way people from different cultures express a particular emotion.

Focal emotion

A emotion that is especially common within a particular culture

Display rule

A culturally specific rule that governs how, when, and to whom people express emotion

Emotional intelligence

The ability to express,recognize, and use emotions well within social interactions

Broden-and-build hypothese

The idea that positive emotions brodens thoughts and actions, helping people build social resorces

Social intuitionist model of moral judgement

The idea that people first have fast, emotional reactions to morally relavant events, and then rely on reason to arrive at a judgement of right or wrong.

Moral foundation theory

A theory proposing that there are five evolved,univeral moral domains in which specific emotion guides moral judgement.

Affective forecasting

Predicting future emotions,such as whether an event will result in happiness, or anger or sadness and for how long?

Immune neglect

The tendency for people to underestimate thier capacity to be reslilient in responding to difficult life events, which leads them to overestimate the extent to which lifes problems will reduce thier personal well being

Focalism

A tendency to focus too much on a central aspect of an event,while neglecting the possible impact of associated factors and other events.

Duration neglect

Giving relative unimportance to the length of an emotional experience whether plesurable or unpleasent in judging and remembering the over all experience.

Attitude

An evaluation of an object in a positive or negative fashion that includes three components: affect cognition and behavior

Responce latency

The amount of time it takes to respond to a stimulis, such as an attitude question.

Implicit attitude measure

An indirect measure of attitudes that does not involve a self report.

Cognitive dissonance theory

The theory that inconsistencies amoung a persons thoughts, sentiments and actions cause an aversive emotional state that leads to efforts to restore consistency.

Effort justification

The tendency to reduce dissonance by justifing the time,effort, or money devoted to something that turned out to be unpleasent and dissapointing.

Induced (forced) compliance

Subtly compelling people to behave in a manner that is inconsistent with their beliefs,attitudes or values in order to elicit dissonance and therefore a change in there original views

Self-perception theory

The theory that people come to know their own attitudes by looking at their behavior and the content in which it occurred and inferring what their attitudes must be.

System justification theory

The theory that people are motivated to see the existing socioplotical system as disireable, fair and legitiment.

Terror-managment theory

The theory that people deal with the potentially crippling anxiety associated with the knowledge of the inevitably of death by striving for symbolic immortality through preserving valued cultural Worldviews and believing they have lived up to their standard.

Elaboration- liklihood model (ELM)

A model of persuasion maintaining that there are two different routes to persuasion: the central route and the peripheral route.

Heuristic-systematic model (HSM)

Two different routes of persuation: the systemic route and the heuristic route.

Central (systematic) route

A route to persuasion wherein people think carefully and deliberately about the content of a persuasive message,attending to its logic and the strength of its arguments as well as to related evidence and principlies.

Peripheral (heuriatic) route

A route to persuasion where people attend to relatively easy to process superficial cues related to a persuasive message, such as its lengh or the experience or attractiveness of the sourse of the message.

Source characteristics

Characteristics of the person who delivers a persuasive message, such as attractiveness,crediablity and certainty.

Sleeper effect

An effect that occurs when a persuasive message from an unreliable source initially exerts little influences but later causes attitudes to shift.

Message characteristics

Aspects, or content, of a persuasive message, including the quality of the evidence and the explicitness of its conclusions.

Identifiable victum effect

The tendency to be more moved by the vivid plight of a single individual than by a more abstract number of people

Audience characteristics

Characteristics of those who recieve a persuasive message, including the need for cognition, mood, age, and audiance size and diversity.

Metacognition

Secondary thoughts that are reflections on primary cognitions.

Self-validation hypothesis

The idea that the likelihood of attitude change can depend not only on the direction and the amount of thoughts people have in responce to a persuasive message, but also on the confidence with which they hold the thoughts

Third-person effect

The assumtion by most people that others are more prone to being influenced by persuasive messages (such as those in media campaigns) then they themselves are.

Agenda control

Efforts of the media to select certain events and topics to emphasize, thereby shaping which issues and events people think are important

Thought polarization hypothesis

The hyphothsis that more extended thought about a particular issue tends to produce a more extreme entrenched attitude.

Attitude inoculation

Small attack on peoples beliefs that engage there prexisiting attitudes, prior commitments, and background knowledge enabling them to counteract a subsequent larger attack and thus resist persuasion.