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20 Cards in this Set

  • Front
  • Back

What is social facilitation?

Increased performance in the presence of co-actors or audience

What is the auto kinetic effect?

When looking at a pitch black screen with a stationary light in the center you believe that the light moved because you mistake the movement of the image on your retina as the movement of the light

What is Normative function?

The role of others in setting norms or standards of conduct. (ex. in fashion trends)




-due to fear of rejection

_________ - the role of others in providing information about ambiguous situations

Comparative function

What is group polarization?

Suggests that decision making in a group leads to more extreme views as it strengthens the original inclinations of the group members

What is groupthink?

a group decison making environment that occurs when group cohesiveness becomes so strong it overrides realistic appraisals of reality and alternative opinions

What are the 2 questions that must be asked to determine an emergency?

1.Is the situation an emergency?


2.Should I be the one to respond?

What are ways to prevent group thing

1. Be impartial- the leader should not endorse a position




2. Critical evaluation- allow others to disagree.Have a devils advocat to counter the argument




3.Subdivide people into groups to let them come to separate decisions and let them come back and discuss their differences




4.Give them a second chance to air their doubts



What is collective ignorance?

When each individual sees that no one is responding they conclude that the situation is not an emergency

What is diffusion of responsibility?

When deciding whether to respond or nor you look at whether someone else is more qualified to act.

What is cognitive dissonance

conforming to a group,obeying a command or following a social convention that doesn't normally fall in line with your attitude.

What is deindividualization?

is the situation where anti-normative behaviors are released in which group members are no longer seen as individuals

When would using a 1-sided argument be beneficial?

When the person is initially leading towards your position

What is a central appeal?

-well reasoned,factual,2-sided argument


-used for an academic audience

What is a peripheral appeal?

-well presented,easy to understand messages


-used for unintelligent audiences

What is the door in the face technique?

Ask for something unreasonable and scale back the demands

What is the foot in the door effect?

a gradual escalation of demands increases obedince

What is the low-ball technique?

An escalation in terms of an agreement after someone has already agreed

What is naive realism?

view that what we see is reality

What is the negative state relief model?

We help others because if we don't we feel guilty and distressed