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15 Cards in this Set

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Operant conditioning

A type of learning in which behavior is strengthened if followed by a reinforcer or diminished if followed by a punisher

Reinforcement

In operant conditioning, any event that strengthens the behavior it follows

Punishment

An event that tends to decrease the behavior that it follows

Memory

The persistence of learning over time through the storage and retrieval of information

Encoding

The processing of information into memory

Extracting meaning

Storage

The retention of encoded info over time

Retrieval

The process of getting info out of memory storage

Sensory memory

The immediate, very brief recording of sensory info into the memory system

Short-term memory

Activated memory that holds a few items briefly, before the info is stored of forgotten

7 digits of a phone number

Long-term memory

The relatively permanent and limitless storehouse of the memory system. Includes knowledge, skills, and experiences

Working memory

A newer understanding of short-term memory that focuses on conscious, active processing of incoming auditory and visual - spatial info, and of info retrieved from long-term memory

Explicit memory

Memory of facts and experiences that one can consciously know and "declare"

Effortful processing

Encoding that requires attention an conscious effort

Automatic processing

Unconscious encoding of incidental info, such as space, time and frequency, and of well-learned info

Implicit memory

Retention independent of conscious recollection