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10 Cards in this Set
- Front
- Back
One can add value to information by:
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Collecting, organizing, clarifying, and presenting it in a convincing manner
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Knowledge Workers
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People whose work effort create, uses, shares, and applies knowledge
ie: Managerial personnel, professionals (accountants, consultants, lawyers), entrepreneurs, customer service reps |
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Salesperson average 46 hour work week:
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5- service calls
7- administrative tasks 8- waiting/traveling 12- telephone sales 14- face-to-face selling |
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Rewards of Selling Careers
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- above average (psychic) income
- opportunity for advancement - opportunities for women and minorities |
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Inside Salespeople
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- perform sales activities at the employers location
ie: customer service reps |
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Outside Salespeople
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meet prospects and customers in their place of business/residence
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Business-to-business Channels
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- outside sales people interact with potential customers on a face-to-face basis
- inside salespeople communicate with customers, identify new prospects, and carry out other sales activities |
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Manufacturing Selling (salespeople)
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Field: gains new customers, increases sales for existing customers
detail: assists clients with marketing, collects data sales engineer: knows technical details, must identify analyze solve customer problems inside: takes orders, supports field staff |
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Consumer Goods Channels
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- includes retail and direct selling careers
- well trained employees can add value to experience |
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Sources of Sales Training
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1. Corporate sponsored training
2. Commercial vendors 3. Certification programs 4. College courses |