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10 Cards in this Set

  • Front
  • Back
One can add value to information by:
Collecting, organizing, clarifying, and presenting it in a convincing manner
Knowledge Workers
People whose work effort create, uses, shares, and applies knowledge
ie: Managerial personnel, professionals (accountants, consultants, lawyers), entrepreneurs, customer service reps
Salesperson average 46 hour work week:
5- service calls
7- administrative tasks
8- waiting/traveling
12- telephone sales
14- face-to-face selling
Rewards of Selling Careers
- above average (psychic) income
- opportunity for advancement
- opportunities for women and minorities
Inside Salespeople
- perform sales activities at the employers location
ie: customer service reps
Outside Salespeople
meet prospects and customers in their place of business/residence
Business-to-business Channels
- outside sales people interact with potential customers on a face-to-face basis
- inside salespeople communicate with customers, identify new prospects, and carry out other sales activities
Manufacturing Selling (salespeople)
Field: gains new customers, increases sales for existing customers
detail: assists clients with marketing, collects data
sales engineer: knows technical details, must identify analyze solve customer problems
inside: takes orders, supports field staff
Consumer Goods Channels
- includes retail and direct selling careers
- well trained employees can add value to experience
Sources of Sales Training
1. Corporate sponsored training
2. Commercial vendors
3. Certification programs
4. College courses