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12 Cards in this Set
- Front
- Back
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what are principles of design? |
principles of designs are guild-lines that codify or explain systematically our sense of rightness as is pertains to art. |
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how is it used? |
the better your grasp of the principles of design the better your taste in art will be. AND as an artist the principles of design will allow you to make effective choices in your art work. |
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what are the principles of design? |
unity and variety balance emphasis and focal point proportion and scale rhythm
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1. UNITY and variety |
unity is a sense of oneness, a sense of things belonging together. variety is difference which provides interest. * the trick as an artist is finding the balance between unity and variety. To achieve balance: vary the elements and keep one or two of the elements constant. EXAMPLE: Ben Jones - arm and face unit Soyna Delaunay - electric Prism
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Conceptual unity |
conceptual unity is when the idea of things comes together and it over powers the visual unity. example= Henri Matisse: the red studio |
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2. Balance |
three types of balance Symmetrical balance: is when two half of a composition correspond to each other in size, shape and placement. example= Henri Matisse: Large composition with mask Frida Kahlo: The Two Fridas Paul Gauguin: the Day of the God
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asymmetrical balance |
Asymmetrical Balance: one half of the composition does not match the other half.
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6 ways to achieve asymmetrical balance |
· Large form visually heavier than small one. · Dark value form is visually heavier than light form of same size. · A textured form is visually heavier than a smooth form of the same size. · A form placed close to the central axis may be visually heavier than one placed further away, near outer edge of the composition. · Two or small forms can balance a larger one. · A smaller dark form can balance a larger light one. |
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Radial Balance |
radial balance is when the elements in a composition radiate from a central point. (common in architecture and crafts)
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3. Emphasis |
emphasis means that the viewers attention will be focused/ centered more on certain parts of a composition than others. focal point is a specific spot where ones attention is directed. example= Parson Weems Fable: Grand Wood |
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4. Scale and Proportion |
scale is size in relation to normal, to achieve perfection (almost) proportion refers to size relationship between the parts of a whole to create interest. |
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5. Rhythm |
visual rhythm depends on the repetition of accented elements, usually shapes. conceptual rhythm: often when you have the concept of rhythm over powers visual rhythm; this can only be done to activity associated with time. |
