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13 Cards in this Set

  • Front
  • Back
Contention
Central argument
Anecdote
A short account or story to illustrate the point
Alliteration
Starting a number of words with the same sound for emphasis
Bias
Presenting only one side of the argument
Emotional appeal
Plays on the readers emotions
eg fear, guilt, pride
Evidence
Information, facts or statements used to support the writers point of view.
Inclusive Language
Includes the reader, assuming they agree (or disagree) with the argument.eg "We all wish we had more free time."
Metaphor
A comparison that describes one thing in terms of another
Pun
Play on words. Humorous, grabs attention
Reason and logic
An argument is developed step by step with reasoning and evidence to support each point.
Repetition
Repeated words, phrases, sentences patterns used to give evidence and prominence to a point.
Emotive Language
The deliberate use of strong emotive words to play on readers' feelings
Attack/Praise
The writer attacks or praises an opponent or idea.