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18 Cards in this Set

  • Front
  • Back

Zimbardo's Prison Study

- Also known as Stanford Prison Study.


- College volunteer assigned at random as inmates or guards to study the cause of conflict between inmates and prison guards.


- It was a 6 day experiment testing to see if the guards were inherently abrasive towards prisoners or if the position/role caused people to act in such way.


- Results showed that people disregard their morals and values to play whatever role they were playing.

Bystander Effect

- If many people are present to witness an incident, the less likely any individuals are to respond.


-Shows the diffusion of responsibility.

Visual Perception Study

- Conducted by Solomon Asch.


- Experiment shows 3 lines (long, medium, short) and asks which line is longer. Confederates will respond with wrong answer to see what the subject will reply.


- Results show that in a group, individuals will conform with the rest of the group. 1/3 conformed on all trials and 75% conformed at least once

Milgram's Obedience to Authority

- A series of social psychiatric experiments to test the willingness of people to perform actions against their personal conscience.


- The Shock Experiments tested subjects in several social environments where the subject would be asked by the "conductor" to "shock" a confederate against the subject's conscience. The levels of amps the subject will deliver measures how far a subject will conform.


- Results showed that most people in most of all the provided situations will conform all the way to the end.


Social Psychology

- Area of psychology that examines how an individual's thoughts, feelings, and behavior is influenced by the presence of others and vice versa.

Conformity

- Individual's behavior adheres to behavior of a group.

Factors That Effect Conformity

1. Social support (presence of an ally).


2. Attraction and commitment to group.


3. Level of previous expertise on matter.


4. Group size: conformity increases as group size increases and levels out as group size reaches 6-7 people. Afterwards, conformity decreases due to anonymity and because the plausibility of the deceptive plot fails.

Diffusion Of Responsibility

- As the number of bystanders witnessing an emergency increases, helping behavior decrease.

Kitty Genovese Incident

- An incident in 1963 that popularized the bystander effect where a woman named Kitty Genovese was stabbed to death in the presence of multiple bystanders.

Bystander Intervention

- The behavior of helping others in an emergency.

Five Step Model of Helping

1. Notice the event.


2. Interpret or perceive event as a danger.


3. Accept responsibility.


4. Competency to take action.


5. Act.

Stereotype

- Generalizations made about the typical characteristics of an individual of a group.


- Can be negative or positive.

Prejudice

- Pre-judgement and attitude towards an individual based on their affiliation with a group.

Discrimination

- Differential behavior towards an individual based solely on their membership with a group.

Social Categorization

- Tendency for people to automatically label people into different groups.

Three Levels of Stereotypes

1. Public: What we say to others about a group.


2. Private: What we consciously think about a group but not out loud.


3. Implicit: Unconscious mental associations guiding our judgement and actions without our conscious awareness.

Allport & Postman's Study (1947)

- Observed the "automatic stereotype" phenomenon through this study.


- Study was conducted by showing a picture of a white man holding a razor to a black man on a subway train to a group consisting of white people and a group consisting of black people.


- Subsequent findings show that the white group, as the description was passed down orally, the end result ended in the white group saying they saw a black man holding the razor to a white man.

Robber's Cove Experiment (1945)

- Experimented the fundamentals of prejudice and cohesion on young children in a "summer camp" setting.


- Divided friends and assigned kids who dont get together to be in a group and soon propaganda was used to successfully create prejudice and rivalry between teams.


- Cooperation against a larger "rival" ended prejudice.