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25 Cards in this Set

  • Front
  • Back
correlation coefficient
r: measures the degree of linear association between two metric variables
positive association r>0
negative association r<0
when to use correlation coefficient
when exploring linear association between two metric variables
hypothesis
-Suggested explanation
-Reasoned correlation
-Possible Explanation
what makes a good hypothesis?
it is good if it is falsifiable and is capable of rejection
ex. there are no cars in the park vs. there are cars in the park
why is a bad hypothesis bad?
absence of evidence is not the evidence of absence
null hypothesis
nothing happened
-no difference between the observed and the expected distribution
alternative hypothesis
something happened
p-value
an estimate that a particular result could have occurred by chance if the null hypothesis is true
chi-square test
compare the observed distribution in the sample with the 'expected' distribution
number of groups symbol
G
degrees of freedom
df
-number of groups - 1
when to reject the null
when the test statistic is larger than the critical value
df for association
r-1*c-1
where r = rows and c = columns
ex. a 2x2 table would have 1 df
steps for hypothesis testing of a single mean
1.formulate hypotheses
2. select appropriate formula
3. select significance level
4. calculate z or t statistic
5.calculate degrees of freedom (t-test)
6.obtain critical value from table
7. make decision regarding the null hypotheses
z-test vs. t-test
use a z-test when the variance of the distribution is known, otherwise use a t-test
-for a large sample, t-test is equivalent to a z-test
how large must t be to reject the null
t must be larger than t-critical (threshold)
what does t-critical depend on
-significance level (typically .05)
-degrees of freedom (n-1)
-whether t-test is one sided or two sided
-go to t-tables
Critical value of t
two sided test:
t-critical = t a/2,n-1

one sided test:
t-critical =t a,n-1
probability type 1 error
probability of rejecting the null when it is actually true
what does a low a mean?
higher confidence level, lower chance of rejecting the null if it is true
(false positive)
type II error
probability of not rejecting the null when it is false
(false negative)
regression analysis
statistical technique that is used to infer a relationship among two or more variables
builds a model that can be used to:
-describe
-predict
-control
5 key steps of regression modeling
1.hypothesize deterministic component-IV
2.estimate unknown model parameters
3.specify probability distribution of random error term-estimate std. dev. of error
4.evaluate model
5. use model for prediction and estimation
where do independent variables come from
-managerial experience
-research
-common sense
R^2
amount of variance of Y explained through the regression