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32 Cards in this Set
- Front
- Back
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Alliance partner
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a company you do business with on a regular business in a cooperative fashion, usually facilitated by IT systems.
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Application architects
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information technology professionals who can design creative technology-based business solutions.
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B2B marketplace
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an Internet-based service which brings together many buyers and sellers.
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Business process
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a standardized set of activities that accomplishes a specific task, such as processing a customer's order.
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Business to business (B2B)
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companies whose customers are primarily other businesses.
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Business to consumer (B2C)
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companies whose customers are primarily individuals.
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Buyer power
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high when buyers have many choices of whom to buy from, and low when their choices are few.
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Collaborative filtering
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a method of placing you in an affinity group of people with the same characteristics.
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Collaborative planning, forecasting, and replenishment (CPFR)
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a concept that encourages and facilitates collaborative processes between members of a supply chain.
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Competitive advantage
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providing a product or service in a way that customers value more than what the competition is able to do.
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Creative design
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one that solves the business problem in a new and highly effective way rather than the same way others have done it.
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Disintermediation
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the use of the Internet as a delivery vehicle, whereby intermediate players in a distribution channel can be bypassed.
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Distribution chain
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the path followed from the originator of a product or service to the end consumer.
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Entry barrier
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a product or service feature that customers have come to expect from companies in a particular industry.
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First mover
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the company first to market with a new IT-based product or service.
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Five forces model
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a model developed to determine the relative attractiveness of an industry.
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Global reach
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the ability to extend a company's reach to customers anywhere there is an Internet connection, and at a much lower cost.
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Information partnership
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two or more companies that cooperate by integrating their IT systems, thereby providing customers with the best of what each can offer.
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Just-in-time (JIT)
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an approach that produces or delivers a product or service just at the time the customer wants it.
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Mass customization
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when a business gives its customers the opportunity to tailor its product or service to the customer's specifications.
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Permission marketing
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when you have given a merchant your permission to send you special offers.
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Personalization
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when a Web site can know enough about your likes and dislikes that it can fashion offers that are more likely to appeal to you.
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Project team
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a team designed to accomplish specific one-time goals, which is disbanded once the project is complete.
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Rivalry among existing competitors
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makes an industry less attractive to enter when high and more attractive to enter when low.
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Supplier power
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high when buyers have few choices of whom to buy from, and low when there are many choices.
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Supply chain
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the paths reaching out to all of a company's suppliers of parts and services.
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Switching costs
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costs that can make customers reluctant to switch to another product or service.
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Temporary advantage
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an advantage that, sooner or later, the competition duplicates or even leap-frogs you with a better system.
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Threat of new entrants
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high when it is easy for competitors to enter the market and low when it's difficult for competitors to enter the market.
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Threat of substitute products or services
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alternatives to using a product or service.
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Three generic strategies
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cost leadership, differentiation, or a focused strategy.
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Value chain
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a tool that views the organization as a chain-or series-of processes, each of which adds value to the product or service for the customer.
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